What makes an idea BIG? – Yahoo @ Spikes Asia

Share Tweet +1 ShareShares 0At Spikes Asia 2010 in Singapore in September this year, Yahoo were asking delegates “What makes an idea BIG?” Here are some of the answers from people like James Thompson, CMO, APAC, Diageo and Sir Martin … Continue reading

Posted in interesting observations | Tagged , , , , , , , , | Comments Off on What makes an idea BIG? – Yahoo @ Spikes Asia

What TrinityP3 is known for and what we do

Share Tweet +1 ShareShares 0On the Caxton Awards Weekend just past, I was introduced as a speaker with this terrific video developed by Ryan Fitzgerald and Annie Egan (Who picked up 3 Caxton Awards on the weekend), a creative team … Continue reading

Posted in agency remuneration / compensation, agency search & selection, social media & digital marketing, television & electronic production | Tagged , , , , , , , , , , , , , , , , , , , , | 1 Comment

Is creativity valued in marketing and advertising? – Caxton Speech

Share1 Tweet +1 ShareShares 1This is the speech I gave at the Caxton Awards this weekend past in Noosa, Queensland. DW: I think on a weekend and at an event like this, designed to recognise and acknowledge creativity, it is … Continue reading

Posted in agency remuneration / compensation | Tagged , , , , , , , , , , , , , | 1 Comment