Three amazingly true tales of where client agency communications have gone wrong
Marketing and advertising are in the communications business, right? You would think we have this communicating thing down pat but these 3 tales suggest not.
Darren is considered a thought leader on all aspects of marketing management. A Problem Solver, Negotiator, Founder & Global CEO of TrinityP3 - Marketing Management Consultants, founding member of the Marketing FIRST Forum and Author. He is also a Past-Chair of the Australian Marketing Institute, Ex-Medical Scientist and Ex-Creative Director. And in his spare time he sleeps. Darren's Bio Here Email: darren@trinityp3.com
Marketing and advertising are in the communications business, right? You would think we have this communicating thing down pat but these 3 tales suggest not.
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