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Sustainable Production Assessment

April 23, 2015

…love to help. Go back to all the Environmentally Sustainable Marketing Solutions here Find all the TrinityP3 Solutions & Services here FURTHER READING Read more on Sustainable Production Assessment here…

Managing Marketing: The benefits and complications of production decoupling

July 18, 2018

agency remuneration / compensation, agency solutions, interesting observations, marketing procurement, podcasts, return on investment, television & electronic production

…First; it’s going to destroy the production industry. I was asked to explain how de-coupling—one client—was going to destroy the production industry. Is the production industry really that fragile? And…

Top 10 reasons advertising production is the new cost focus for marketers

August 20, 2018

agency solutions, industry news & trends, marketing process optimisation, marketing procurement, print production, television & electronic production

…value of the assets the production process creates. Need an independent assessment of your current advertising production processes and costs or want to evolve your production process to deliver improved…

Who are the real victims in the lack of transparency in advertising production?

May 9, 2018

agency remuneration / compensation, agency solutions, industry news & trends, marketing procurement, resource rate calculator, television & electronic production

…a line item called Production House or Film Company. Behind this cost centre is often multiple pages of production company estimate details prepared by the production house in developing their…

17 ways advertisers can make their advertising production more transparent

September 20, 2017

agency remuneration / compensation, agency solutions, industry news & trends, marketing process optimisation, marketing procurement, television & electronic production

…terms and conditions of any Master Services Agreement. 3. Investigate contracting third party production companies directly A direct Production Services Agreement with the related 3rd party production house is always…

How do you get the right production value for your advertising?

June 1, 2016

industry news & trends, marketing procurement, television & electronic production

…as a way of securing the additional production budget. The issue is in defining what investment will increase production values and what will not. What are production values? Production values…

Transforming Advertising Production for the 21st Century

April 11, 2016

interesting observations, marketing process optimisation, marketing procurement, print production, return on investment, social media & digital marketing, strategic management, television & electronic production

…and creative ideas area also being outsourced as well as some of the back-end parts of post-production. What’s happening in print production? Let’s take a look at print production. As…

Managing Marketing: Innovation in the video and film production industry

June 15, 2018

industry news & trends, marketing procurement, podcasts, return on investment, television & electronic production

…comes to production, high quality options. Delivering innovation to marketers, agencies and production Darren: One of the issues is innovation. There is innovation in technology, which increases the production options…

How using a facilitation company for that overseas TVC production is costing you money

September 19, 2016

marketing process optimisation, television & electronic production

…and logistics for the production. This means they leverage their existing commercial relationships and arrangements to help mount the production for the production company they are facilitating. This includes everything…

The best producer model for TV advertising production

July 5, 2013

agency remuneration / compensation, agency solutions, marketing procurement, return on investment, television & electronic production

…agency or the agency network The marketer employs a production resource internally to manage their productions The marketer engages a production management company externally Agency production management outsourced A number…

Location, Location, Location choices and the impact on cost in television production – Three case studies

June 12, 2019

case studies, marketing procurement, television & electronic production

…each case we provided options for consideration and facilitated the discussion between the advertiser, their agency and the production company. Case Study 1 Beverage Company – 48-hour television production assessment….

Managing an over budget TVC production concept – Case study

October 21, 2015

case studies, television & electronic production

…a TV commercial production budget to TrinityP3 for assessment. When the documentation, including creative, agency and production-company quote along with the director’s treatment and production schedule arrived it was immediately…

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Sustainable Production Assessment

Managing Marketing: The benefits and complications of production decoupling

Top 10 reasons advertising production is the new cost focus for marketers

Who are the real victims in the lack of transparency in advertising production?

17 ways advertisers can make their advertising production more transparent

How do you get the right production value for your advertising?

Managing Marketing: Innovation in the video and film production industry

How using a facilitation company for that overseas TVC production is costing you money

The best producer model for TV advertising production

Location, Location, Location choices and the impact on cost in television production – Three case studies

Managing an over budget TVC production concept – Case study

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