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Search Results for: evalu8ing
Why more clients use Evalu8ing to improve agency relationships
This post is by Anita Zanesco, a Senior Consultant at TrinityP3. Anita brings a unique blend of insights, creativity and understanding to the communications industry particularly in the areas of talent management, agency process and new business pitch management. As you may have … Continue reading
Posted in agency solutions, Evalu8ing - Relationship Performance Monitoring, marketing process optimisation, marketing procurement, return on investment, strategic management
Tagged agency relationship management, agency relationships, agency remuneration, agency roster, anita zanesco, client agency relationship, Collaboration, Evalu8ing, process improvement
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3 reasons why Evalu8ing can benefit agencies as much as clients
This post is by Anita Zanesco, a Senior Consultant at TrinityP3. Anita brings a unique blend of insights, creativity and understanding to the communications industry particularly in the areas of talent management, agency process and new business pitch management. TrinityP3’s Evalu8ing tool for … Continue reading
Posted in agency solutions, Evalu8ing - Relationship Performance Monitoring, interesting observations, marketing process optimisation, strategic management
Tagged 360 degree feedback, anita zanesco, business relationship management, client agency relationships, Collaboration, Evalu8ing, impact matrix, process management, relationship assessments
Comments Off on 3 reasons why Evalu8ing can benefit agencies as much as clients
Is Evalu8ing the right relationship measurement tool for me?
Evalu8ing lets you measure, manage and maximise the potential of your organisational resources and relationships. WHAT do you want to measure? If the resources you manage, both internally and externally, were more aligned and collaborative, would you get a higher … Continue reading
Posted in Evalu8ing - Relationship Performance Monitoring, marketing process optimisation, marketing procurement, return on investment, strategic management
Tagged 360 degree feedback, collaboration tools, Darren Woolley, Evalu8ing, performance measurement, relationship measurement tool, stakeholder relationship management, strategic alignment, strategic management, supplier relationship management
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8 reasons for Evalu8ing your advertising agencies, rather than just survey them
Eight Reasons For Evalu8ing Your Agencies (rather than just survey them) from TrinityP3 Marketing Management Consultants With more and more agencies and suppliers on most marketer’s rosters, having a fast, effective and easy way to be able to measure, manage … Continue reading
Posted in agency solutions, Evalu8ing - Relationship Performance Monitoring
Tagged agency monitoring, agency reviews, agency solutions, collaboration monitoring, Darren Woolley, performance monitoring, stakeholder relationships, strategic management, supplier management, supplier relationship management, TrinityP3
Comments Off on 8 reasons for Evalu8ing your advertising agencies, rather than just survey them
Evalu8ing agency relationships in siloed marketing structures – Case study
Client Category: Technology Industry Issues: Managing Agency Relationships across multiple business silos Challenging Problem: The business is structured across five Business Units (BU), all working with a common creative agency and media agency. Previous attempts to measure and manage these … Continue reading
Posted in case studies, Evalu8ing - Relationship Performance Monitoring
Tagged agency relationships, alignment, business silos, Marketing, measurement, multiple stakeholders, organisational alignment, performance improvement, relationship management
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What is the benefit of Evalu8ing in managing relationships between agencies and marketers?
Evalu8ing lets you measure, manage and maximise the performance of relationships between multiple groups. But to find out what the benefits are lets ask a few people who have used the process. What do marketers think? What do agencies think? … Continue reading
Posted in Evalu8ing - Relationship Performance Monitoring
Tagged Agencies, alignment, Brad Cook, Clemenger BBDO, Collaboration, consultants, Evalu8ing, Fonterra, Jeff Estok, manage, Marketers, maximise, measure, Navigare, performance, Peter Biggs, Relationships
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How is Evalu8ing different from other customer satisfaction surveys or relationship management tools?
I was meeting yesterday with Florence Garnier from Marketing Efficiency in Paris and telling her how some people have difficulty understanding the multi-stakeholder group benefits of Evalu8ing compared to other systems in the market place. Florence, who had previously worked … Continue reading
Posted in Evalu8ing - Relationship Performance Monitoring
Tagged alignment, Evalu8ing, relationship management, stakeholder, survey
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Evalu8ing collaboration and relationship improvement system expands globally
In March this year we released an on-line survey system that allows marketers to measure, manage and maximise the level of collaboration between their various specialist suppliers – creative, digital, media, direct marketing, public relations agencies etc. Often marketers will … Continue reading
Posted in Evalu8ing - Relationship Performance Monitoring
Tagged Advertising, agency, Collaboration, Evalu8ing, improvement, management, Marketing, performance, relationship
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Newsletter 11th July 2018
Having trouble reading this newsletter? Click here to see it in your browser. In this issue 8 reasons for Evalu8ing your advertising agencies, rather than just surveying them Why more clients use Evalu8ing to improve agency relationships What is … Continue reading
We’re Like Collaborating, Right?
Marketers often tell us they’re a “collaborative” organisation or they’re a “collaborative” team. Agencies tell us they’re “collaborative” working with other agencies. But when it comes down to it, I’m not sure either marketers or agencies really understand what being “collaborative” really means or how to apply the term to their respective activities. Continue reading
Posted in Evalu8ing - Relationship Performance Monitoring, interesting observations, marketing process optimisation, strategic management
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Newsletter 7th March 2018
Having trouble reading this newsletter? Click here to see it in your browser. In this issue What are the biggest agency challenges facing marketing today? Time to pitch your agency or not? And what if it is the only … Continue reading
Newsletter 22nd November 2017
Having trouble reading this newsletter? Click here to see it in your browser. In this issue Wondering if your in-house agency is delivering value? Looking to transition an agency into your roster and want to get it right? … Continue reading
Collaboration, Engagement & Performance Evaluations for Agencies
How well do the stakeholders within the client organisation and the agency team collaborate? Does your client engage well with your internal teams and do your internal teams work well with each other? Are all parties aligned to delivering consistent … Continue reading
Roster Performance Management
(How to manage your agencies and suppliers to maximise performance) Do you carry out detailed reviews with all your agencies? Are these reviews quarterly, half yearly or annual? Are contracts and remuneration reviewed annually with each agency in the roster? … Continue reading
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