In-House Agency Advisory

In-House Agency Advisory

We provide independent industry benchmarking and advice on your in-house operations

In-Housing, In-Sourcing and more

We offer an independent assessment and benchmarking of what’s achievable for your organisation, along with guidance on how to plan and implement a move to in-house services and optimise current resources.

Many marketers are embracing the power of in-house agency capabilities – for agility, brand control, and perceived cost efficiencies. But the journey from concept to high-performing reality is often complex, fraught with unforeseen challenges.

Whether you’re just considering building an in-house team or already have one that isn’t quite hitting the mark, TrinityP3 can help.

We’re global leaders in marketing management consultancy, specialising in optimising marketing communications, and we understand the unique nuances of in-house agency models.

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A Guide to In-house Agency Services – More than a playbook

Our unique perspective—covering five continents and numerous industry sectors—has enabled us to identify the key success factors and common pitfalls of in-house agency models. This paper grounded in our practical experience, aims to offer guidance and ideas to those contemplating in-housing their agency services.

In-House Agency Strategy & Business Case Development

Considering or expanding an in-house agency capability? We can provide feasibility assessments, model design, funding, accountability and more.

In-House Agency Performance Optimisation & Benchmarking

Wondering how your in-house agency compares to the market? We can provide independent productivity and effectiveness analysis, stakeholder satisfaction, roster integration governance and more.

In-House Agency Setup & Implementation

Implementing or expanding your in-house agency? We can recommend structures and resources, process optimisation, technology integration and talent strategies.

Ongoing Advisory & Management

Managing an in-house agency team? We can provide regular performance reviews, strategic guidance, and independently address problems and issues that arise.

Contact us to find out more about our in-house agency services.

Customer satisfaction is the goal with every project. Below are just some of the things clients have had to say about working with TrinityP3. Click here to read more Client Testimonials. And because positive client and agency relationships are integral to what we do, make sure you also read our Agency Testimonials.

Case Study

Transition To Digital11

How to avoid blowing the budget big time

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This case study is an amalgam of incidents we have encountered and illustrates how an advertiser can spend more than twice their budget on a tv production. The brief : The client provided a brief for the development of a major tv production to be utilised over the next two years. A production budget of $300,000 was specified.. The on-air date was 12 weeks ahead. Creative development : The agency developed a numner of concepts over the following three weeks that were presented for approval. The advertiser accepted one concept and rejected the others as they were off-brief. The agency ...

Our Latest Podcast

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Managing Marketing: Navigating The State Of Play Of SEO and GEO

Jarrod Allen, Associate Director, Strategic Media Solutions at .monks discusses the transformative impact of AI on marketing, particularly focusing on the shift from traditional SEO to generative engine optimisation (GEO).  He explores how AI is changing consumer behaviour, the importance of understanding audience language, and the challenges marketers face in ...