…production industry there are some great deals to be had. But are they benefiting the advertiser or their agency? In this P3 e-news, Clive Duncan of P3TV reviews the ways…
…quality of our TVCs since we all switched to digital movie cameras. So the passing of the 35mm film camera has come and gone without a major disruption to the…
…of these digital assets: 1. These assets are created by external suppliers and often reside in their control. Some suppliers are unwilling to provide copies of these to the advertiser,…
…Managing Marketing: The Trials Of The Pitch Consultant Will agencies absorb their advertiser budget reductions again? Why marketing communicators need to see through greenwashing and how to start Outsourcing marketing…
…time to review and do the same again. The role of the marketing strategy was to set the direction for the foreseeable future (12 months to up to five years…
…to more than double its revenue in just 3 years. The ROI for digital marketing There is a lot of debate about the return on investment for digital marketing strategies,…
…their media investment is delivering the results they want. This could mean anything from making sure they have the right agencies and media supply chain partners, to implementing the performance…
…because they believe their agency is overcharging them. However, in many of these cases, the project has gone from a molehill to a mountain in size and cost, and the…
…challenges facing marketing today? Agencies Struggle with Declining Prices Where can Global Advertisers find the best Creative Value? Managing Marketing: The importance of measuring performance in digital marketing 10 ways…
…topic here. What is the ideal agency roster size? How many agencies is too many? What is the ideal agency roster size? And how do you get there? Watch the…
…too. Check it out here. Download – The Ultimate Guide to Digital Marketing in a Data-driven World This comprehensive Guide will not only demystify the world of digital and data…
…interesting when you’re dealing with a company wanting to address the “digital transformation” because they see that if they don’t someone is going to cut their lunch. All the management…
…of date at the time they were printed. There was also the issue of where to store all of these documents. Plus often the information in the credentials documents was…
…for the agencies. It would mean we would be better able to respond to the requests of the procurement teams when they made enquiries about potential agencies and their position…
…shared and most commented on articles from the TrinityP3 blog in the past month: Does your marketing structure support your marketing strategy anymore? Managing Marketing: Achieving transparency in the murky…