…read more of Darren’s insights and knowledge on agency roster management and more, check out his posts on TrinityP3 blog here Video production by Phil Rich – 2 Feet Films…
Tweet Share Share Buffer Pin Do you have too many agencies and suppliers on your marketing roster? Most advertisers do. And it is usually not deliberate; it just ends up…
…technology, data analytics and digital marketing to advertising roster management, marketing procurement, optimised production and everything in between. All the contributors, from within TrinityP3’s consulting team and guest contributors are…
…on Media, Anton Buchner on Data and Digital, Nathan Hodges, Georgia Suttie and Anita Zanesco on Pitching and Roster Management. And last but not least, Stephan Argent, President of Argedia…
Our Media Transparency, Performance and Value Assessment takes a holistic look at the operation of your media agency, assessing against best practice at every stage of the journey. It aims…
…the marketing process. He is considered a global thought leader in optimizing marketing productivity and performance across marketing agency and supplier rosters. At the Mumbrella360 Reconnect last year, I was…
Payment By Results or Performance Based Remuneration (PBR) was all the rage for a while. But increasingly it has proven elusive in really driving performance for all but the most…
…necessity, but it’s not a raison d’etre. Relationship Management must deliver a reward The second ‘marketing node’ is relationship management. Service businesses in particular have long used a relationship management…
…management function and a customer relationship management application. So is it in-house? And if so who owns it? This conundrum needs to be answered this year. VERDICT: EVOLVED. ‘Social media…
With over 240 pages, this year’s Marketing Management Book of the Year is a must read for any marketer grappling with the fast-paced environment of today’s marketing. This is a…
This post is by Nathan Hodges, TrinityP3‘s General Manager. Nathan applies his knowledge and creativity to the specific challenges of marketing management, with a particular focus on team dynamics and…
…the roster can create alignment. The benefits of managing transition The fact is that making the decision to appoint a new agency is only half of the process. The management…
…review spreadsheet and instructions to assess your staff’s performance. Cooperation is meeting with your team to work out the performance review process. While Collaboration is teaming up with two colleagues…
…is a smart marketer and a marketing leader who has just recently undertaken a major rationalization of their agency roster, challenged their own Facebook strategy and set new quality standards…
…performance of their technology platforms. Recently we were asked to help a company select a new workflow management system because the existing one was not working and they wanted to…