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Why in-house advertising services work… and why they don’t

…is considered a global thought leader on agency remuneration, search and selection and relationship optimisation. Advertisers, especially retail advertisers, have had in-house advertising before John Wannamaker was a boy. Usually…

March 2015

…and here is how we achieved this in March: • Media Benchmarking & Contract Assessment for a consumer brand • TVC assessment for major auto brand • Industry Supplier Search/Production…

August 2003

…Review Media Negotiation Benchmarking Media Buying Benchmarking Media Agency Account Audits Media Training Research Audits, Design & Implementation Media Agency Selection Media and Event Sponsorship Analysis Media Campaign/Strategy Assessment Media…

November 2003/2

…5. Media Agency Account 6. Research, Design, Implementation 7. Media & Event Sponsorship 8. Media Negotiation Strategies 9. Media Campaign & Strategy Contact Mark Chesterfield at media@p3.com.au or see www.p3media.com.au…

August 2004

    edition 27 july 23 2004 media tool or trap? Having managed a number of media reviews and media agency selection processes, Mark Chesterfield from P3Media has undertaken a…

Newsletter- September 2012

…TrinityP3’s e-newsletter. Here we bring you updates on the people, purpose and processes that are important to the marketing industry. Have a question about agency search and selection, agency engagement…

August 2006/2

…e-news… – advertising agency selection – free presentation – P3TV makes Tv costs clear – new procurement tool taking the guesswork out of agency selection Advertising agency selection – it’s like a…

Newsletter- February 2014

…the Media Agency Search & Selection Process for a Financial Services client Benchmarked a TV Production Campaign for a Financial Services client Reviewed Agency Contracts for a Global Automotive client…

Newsletter- January 2014

…be interested in our newsletter? Click here to forward this newsletter. Welcome to the January edition of TrinityP3’s e-news for 2014. Have a question about agency search and selection, agency

December 2015

…a tertiary education institution Scope of Work Benchmarking for an FMCG client Strategic Alignment & Agency Pitch for an education provider Public Relations agency Search & Selection for a health…

Newsletter- June 2013

agency search and selection, agency engagement and alignment, or agency benchmarking and monitoring? Just ask us, we’re always happy to help. Procurement’s role in marketing value This post is by…