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The Marketing Management Book of the Year

The Marketing Management Book of the Year TrinityP3’s Top 50 Marketing Management Posts Of 2014 IN STOCK Order yours today – AUD 14.95 + P&H 5.00 (Australia & NZ) 15.00…

If you think it’s expensive to hire a professional marketing management consultant to do the job, wait until you hire an amateur

…way of justifying the reduction beyond their opinion and experience, then how are they accountable to the outcome? They are certainly accountable to the cost reduction and rewarded for the

Identifying creative value for global advertisers

…thanks to the pervasiveness of the internet and growing mobility. The days of ‘centres of excellence’ are passing, as talent now has the ability to collect into cohorts anywhere in…