…to set clear performance goals and ensure the media agency is held directly accountable to delivering these. And increasingly these performance goals should be both client based and media based….
…the marketing process. He is considered a global thought leader on optimising marketing productivity and performance across marketing agency and supplier rosters. This year has been a time of personal…
…winner. Even as recently as the past month we have seen media agency contracts awarded based on a commitment to the lowest cost per volume, without consideration for the performance…
…eight groups of people working with each other. Evalu8ing is a performance optimisation management tool for managing multiple groups of stakeholders. Developed by Strategic Marketing Management Consultants, TrinityP3, Evalu8ing goes…
…Mistakes Made in Influencer Marketing” here. TrinityP3 exists to help you drive best possible performance outputs. We can help you innovate to achieve this with these Agency Performance Services. …
…transported to a central location where a number of different set ups could be prepared to then shoot the live performance to camera. Process: Reviewing the costs it was clear…
…Some marketers are optimised for performance already and no longer buy media on a CPM basis. These performance marketers pay for clicks or outcomes. But they too are not immune…
…the marketing process. He is considered a global thought leader in optimizing marketing productivity and performance across marketing agency and supplier rosters. “It’s time for a revolution in marketing procurement….
…calling us next time they make a television ad? TrinityP3’s Production Management Assessment provides a detailed evaluation of your current production operation, and recommendations to achieve optimal performance. Why do…
…New Yorker, The Cartoon Bank. With permission. We exist to help you drive best possible performance outputs. We can help you innovate to achieve this with these Agency Performance Services…
…no chance of success due to either poor performance or the fact that the requirements of the marketer have changed and the incumbent does not have these capabilities then including…
Global Marketing Management Update 20 November 2019 Welcome to the November edition of TrinityP3’s e-news Earlier this year, Global CEO Darren Woolley was asked to contribute a regular opinion piece…
…the marketing process. He is considered a global thought leader in optimizing marketing productivity and performance across marketing agency and supplier rosters. Who are the best marketing procurement specialists? Are…
…you establish more robust performance measures. And we can help you embed new business process governance and management around the use of data. A few key questions to ask: Who…
…media audits as a way to improve media performance and not simply to assess the current performance of the media agency. The survey results show that marketers, media and procurement…