You searched for Roster Performance Management

Are digital agency pricing models stuck in the 90s?

September 25, 2013

agency remuneration / compensation, agency solutions, data & direct marketing, industry news & trends, interesting observations, marketing procurement, social media & digital marketing, strategic management

…They don’t have local and global management structures to report to. Their focus is more on a smart solution and then the output, or value, of what they deliver, as…

Why do marketers really fire their agencies?

November 12, 2014

agency search & selection, agency solutions, Evalu8ing - Relationship Performance Monitoring, interesting observations, marketing process optimisation, marketing procurement

…a result is bad and the marketer is under performance pressure. Any weakness in the relationship can leave the agency open to being the scapegoat for the poor performance. What…

Is the client / agency marriage metaphor past its use by date?

January 22, 2020

agency remuneration / compensation, agency search & selection, agency solutions, Evalu8ing - Relationship Performance Monitoring, interesting observations, marketing procurement

…article first appeared in The Drum. TrinityP3 exists to help you drive the best possible performance outputs. We can help you innovate to achieve this with these Agency Performance Services….

Newsletter 23 October 2019

October 23, 2019

Global Marketing Management Update 23 October 2019 Welcome to the October edition of TrinityP3’s e-news There is the odd occasion when marketers find themselves needing to change one or more…

Grow up! Marketing procurement should not be put in a box

January 7, 2015

agency remuneration / compensation, agency search & selection, agency solutions, marketing procurement

…procurement done well is vital to the health and success of any marketing operation and any roster. An extreme agency roster example TrinityP3 was recently engaged to help a major…

…agency market search. We also worked for another multinational automotive manufacturer to help them find media agency. A company that provides investment management services had us manage their roster workshop…

How to reconnect with your agency without pitching them

October 7, 2019

agency search & selection, marketing procurement

…for an agency review. Disconnects or turf-wars between agencies For marketers with multiple agencies on their roster, it’s not uncommon for disconnects and / or turf-wars to crop-up between agencies….

A medical approach to marketing management – diagnosis then therapy

November 13, 2013

agency remuneration / compensation, agency search & selection, agency solutions, Evalu8ing - Relationship Performance Monitoring, interesting observations, marketing process optimisation, marketing procurement, return on investment, strategic management

…existing strategic knowledge within the roster. Beyond the initial diagnostic strategic alignment process, we had no definitive idea what therapy would be required to implement the final recommendation. It was…

Why marketers focus more on creative rather than media challenges

August 15, 2018

agency solutions, interesting observations, media planning & buying, return on investment, strategic management

…often not always working together seamlessly. This issue can also be compounded where internal marketing structures reflect the agency roster structure and there’s a media director/manager between the brand manager…

How healthy is your brand within it’s ecosystem?

August 19, 2019

marketing process optimisation, marketing procurement

…been an overhaul of systems, processes, skills within marketing, or making sure the roster of suppliers offer best practice to do the required work. A few final thoughts on the…

Newsletter 24 June 2020

July 21, 2020

…home whenever possible and maintain social distance Delivering a roster alignment and modelling project for an insurance marketer Benchmarking global roster remuneration for a tourism organisation Managing multiple agency tender…

Newsletter 22 July 2020

July 21, 2020

Global Marketing Management Update 22 July 2020 Welcome to the July edition of TrinityP3’s e-news There is a lot of talk about returning to a new normal post COVID-19. In…

Five common traps when assessing or defending agency value

August 5, 2016

agency remuneration / compensation, agency solutions, interesting observations, marketing process optimisation, marketing procurement, media planning & buying

This post is by Nathan Hodges, TrinityP3‘s General Manager. Nathan applies his knowledge and creativity to the specific challenges of marketing management, with a particular focus on team dynamics and…

Newsletter 14 September 2016

September 15, 2016

…incumbent agency in a pitch? If you are going to pitch to review your current agency roster, does that mean you should automatically include the incumbent? But what if they…

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Why do marketers really fire their agencies?

Is the client / agency marriage metaphor past its use by date?

Newsletter 23 October 2019

Grow up! Marketing procurement should not be put in a box

Newsletter 5th September 2018

How to reconnect with your agency without pitching them

A medical approach to marketing management – diagnosis then therapy

Why marketers focus more on creative rather than media challenges

How healthy is your brand within it’s ecosystem?

Newsletter 24 June 2020

Newsletter 22 July 2020

Five common traps when assessing or defending agency value

Newsletter 14 September 2016

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