You searched for Agency & Supplier Search Selection

The Conundrum of the Client Head – To Client Service, or to Client Leadership?

April 7, 2021

…top of her agency team (an agency I had helped place with her via agency tender some five years ago). I asked her how it was going. Her response was…

Questions to ask yourself before going to pitch

October 18, 2021

agency search & selection

…Pulling the trigger on an agency search isn’t something any marketer should take lightly and careful preparation is essential to any search process. TrinityP3’s comprehensive Search & Selection process provides…

Why adjusting an agency scope of work requires careful consideration

July 8, 2016

agency remuneration / compensation, interesting observations, marketing procurement

…is considered a global thought leader on agency remuneration, search and selection and relationship optimisation. An advertiser recently called with an issue that had lead to a dispute with their…

A more efficient process for selecting the perfect agency

September 6, 2013

agency remuneration / compensation, agency search & selection, agency solutions, interesting observations, marketing process optimisation, marketing procurement, return on investment, strategic management

…is considered a global thought leader on agency remuneration, search and selection and relationship optimisation. Time and again I read about marketers and procurement wasting valuable time and money in…

Why average cost per agency FTE is dependent on the task at hand

October 27, 2021

agency remuneration / compensation, marketing procurement

…For this, we need to know the effective profit and overhead multiple used by the agency. Table B: Agency A Agency B Agency C 14.2 FTEs 11.4 FTEs 8.5 FTEs…

The hidden waste buried inside many agency retainer agreements

May 23, 2016

agency remuneration / compensation, interesting observations, marketing process optimisation, marketing procurement

…is considered a global thought leader on agency remuneration, search and selection and relationship optimisation. While the reported trend is to move away from the resource-based retainer, it continues to…

How to ensure your in-house agency is performing better than market

May 27, 2019

agency solutions, industry news & trends, marketing process optimisation, return on investment

…He is considered a global thought leader on agency remuneration, search and selection and relationship optimisation. According to the ANA, the trend of establishing an in-house agency is well established,…

Media Minutes

May 25, 2021

…Minutes. Read more & watch video > Annoying you Media Agency Five things that will really annoy your media agency. Great clients always get the best media agency people…

Managing Marketing: Managing An Independent Media Agency

October 2, 2020

agency remuneration / compensation, agency search & selection, media planning & buying, podcasts

…of expenses with setting up a media agency—all the research tools and things like that. It’s not a cheap enterprise. Meg: No, it’s not, it’s very expensive and I know…

Managing Marketing: The benefits and complications of production decoupling

July 18, 2018

agency remuneration / compensation, agency solutions, interesting observations, marketing procurement, podcasts, return on investment, television & electronic production

…of an agency has changed. That doesn’t mean there aren’t great agency producers but the great agency producers that we continue to work with or that have moved across to…

How to build flexibility into an agency scope of work

March 29, 2017

agency remuneration / compensation, agency solutions, interesting observations, marketing process optimisation, marketing procurement, return on investment, strategic management

…is considered a global thought leader on agency remuneration, search and selection and relationship optimisation. This is the third in a series of articles on agency scope of work management….

Is your programmatic media function right for you – and what are your options?

November 30, 2016

agency search & selection, agency solutions, data & direct marketing, industry news & trends, interesting observations, marketing process optimisation, media planning & buying, social media & digital marketing

…day operations, temporarily affecting campaign results. And, of course, in the event of a new supplier winning a pitch, the marketer is required to take on and manage another agency…

Do great client agency relationships deliver great performance?

July 11, 2016

agency solutions, Evalu8ing - Relationship Performance Monitoring, marketing process optimisation

…is considered a global thought leader on agency remuneration, search and selection and relationship optimisation. “Great client / agency relationships deliver great performance” You hear this said all the time…

Your next agency pitch will cost you financially, but not as much as you think.

March 8, 2022

agency remuneration / compensation, agency search & selection, marketing procurement

…We can advise and inform you on the best decision to deliver and maintain value from your agency. TrinityP3’s comprehensive Search & Selection process provides extensive market knowledge, tightly defined…

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The Conundrum of the Client Head – To Client Service, or to Client Leadership?

Questions to ask yourself before going to pitch

Why adjusting an agency scope of work requires careful consideration

A more efficient process for selecting the perfect agency

Why average cost per agency FTE is dependent on the task at hand

The hidden waste buried inside many agency retainer agreements

How to ensure your in-house agency is performing better than market

Media Minutes

Managing Marketing: Managing An Independent Media Agency

Managing Marketing: The benefits and complications of production decoupling

How to build flexibility into an agency scope of work

Do great client agency relationships deliver great performance?

Your next agency pitch will cost you financially, but not as much as you think.

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