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Management Consultants
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Management Consultants
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September 2005/2

…The majority of national advertisers buy through ‘independent’ media agencies, and the size of their billings can significantly influence the level of discount an advertiser will enjoy. Membership of one…

The future of agencies?

…the future of advertising agencies? With the rise of the management consultants, the struggles of holding companies, marketers taking services in-house. Where does this leave agencies? What is their future?…

Newsletter 18th October 2017

management platforms, customer relationship management platforms, demand side platforms, programmatic buying, content management systems, digital asset management and so much more. Plus there are new innovations and more technology options…

Newsletter 30 January 2019

Management Posts of 2018的 免费电子书。 We look forward to working with you in the year ahead to help you fulfil the full wealth potential of the Year of the Pig….

Identifying creative value for global advertisers

…the world. For a global marketer looking to tap into the sources of world-class creativity, the issue is one of not only identifying the location of this creative talent but…