You searched for Roster Performance Management

How do you pitch when you’re the incumbent agency?

August 19, 2013

agency remuneration / compensation, agency search & selection, marketing procurement, strategic management

This post is by Nathan Hodges, TrinityP3‘s General Manager. Nathan applies his knowledge and creativity to the specific challenges of marketing management, with a particular focus on team dynamics and…

How to perform successful surgery on your marketing budget

August 13, 2012

agency remuneration / compensation, agency solutions, marketing process optimisation, marketing procurement, return on investment

…cost option on the roster, depending on the volume of work and budget. Of course there are some traps and pitfalls, like how to stop the quality of all the…

Newsletter 22 June 2016

June 23, 2016

…remuneration from Australia and around the world, providing advice and insights on how marketers can derive greater value from their agency roster and arrangements. Watch the Webinar here. Before you…

Why marketers need to be less human to make real decisions

March 14, 2014

agency solutions, marketing process optimisation, marketing procurement

Agency remuneration – the alarming race to zero

September 23, 2013

agency remuneration / compensation, agency search & selection, agency solutions, industry news & trends, interesting observations, marketing procurement, public sector, strategic management

…disturbing article last week, talking about the Government’s e-auction process for their prestigious creative roster. According to the article, there were eight hours of unprecedented bidding as agencies cut their…

How To Transform Your Agency Relationships!

December 15, 2017

agency remuneration / compensation, agency solutions, Evalu8ing - Relationship Performance Monitoring, interesting observations

…important for marketers with multiple agencies on their rosters to enable all agencies to surface ideas so they get heard. Even if you have just one agency on your roster,…

When money talks in a pitch, why does everyone else shut up?

March 25, 2015

agency remuneration / compensation, agency search & selection, marketing procurement

Is decision making overload causing poor marketing decisions?

September 18, 2019

interesting observations, marketing process optimisation, strategic management

…speak, and ensure that key brand management aspects are in place to navigate this dilemma. We’re going to make the assumption here that your brand positioning is still relevant to…

Newsletter 2 March 2022

March 10, 2022

…brand Roster-wide remuneration benchmarking for a telecommunications marketer Media agency commercial assessment for an FMCG marketer Global media agency performance assessment for a household goods brand Media agency commercial assessment…

What are the biggest issues facing the media industry?

April 4, 2014

agency remuneration / compensation, agency search & selection, agency solutions, industry news & trends, marketing process optimisation, media planning & buying, mobile marketing, return on investment, social media & digital marketing

…Media/Ad Agency Direct Marketer/Small Business Media Agency Management Ad/Media Agency Planner/Strategist Media Agency Buyer Media Owner Management Advertising Sales Specialist/Manager Product or Service involved in Advertising & Media Industry…

Better to mess up a pitch yourself than pay someone to do it for you

August 10, 2020

agency search & selection, marketing procurement

…marketing process. He is considered a global thought leader on optimising marketing productivity and performance across marketing agency and supplier rosters. Any fool can hang up a shingle and call…

Managing Marketing: The benefits and complications of production decoupling

July 18, 2018

agency remuneration / compensation, agency solutions, interesting observations, marketing procurement, podcasts, return on investment, television & electronic production

…work you do in the Cannes awards? TrinityP3’s Production Management Assessment provides a detailed evaluation of your current production operation and recommendations to achieve optimal performance. Find out more here…

Value based agency remuneration considerations for direct response and retail advertisers

January 27, 2012

agency remuneration / compensation, agency solutions, customer relationship management, strategic management

…solution and is having difficulty reconciling the investment in loyalty and Customer Relationship Management (CRM) with their traditional retailing business model based on reach and frequency and co-operative funding. Here…

Newsletter 03 May 2017

May 18, 2017

…the least of which being the ability to increase the value of the agency work but eliminating waste and duplication. The scope of work management is essential for any marketing…

We’re Like Collaborating, Right?

May 14, 2018

Evalu8ing - Relationship Performance Monitoring, interesting observations, marketing process optimisation, strategic management

This post is by Stephan Argent, President of Agency Search and Media Management Consultancy Le Riche Argent and a member of the Marketing FIRST Forum, the global consulting collective co-founded…

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How do you pitch when you’re the incumbent agency?

How to perform successful surgery on your marketing budget

Newsletter 22 June 2016

Why marketers need to be less human to make real decisions

Agency remuneration – the alarming race to zero

How To Transform Your Agency Relationships!

When money talks in a pitch, why does everyone else shut up?

Is decision making overload causing poor marketing decisions?

Newsletter 2 March 2022

Better to mess up a pitch yourself than pay someone to do it for you

Managing Marketing: The benefits and complications of production decoupling

Value based agency remuneration considerations for direct response and retail advertisers

Newsletter 03 May 2017

We’re Like Collaborating, Right?

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