You searched for Roster Performance Management

Why a scope of work is essential for managing agency value

October 24, 2018

agency remuneration / compensation, agency solutions

…which is also known as a scope of work. I find it fascinating when we work with our clients on either their agency fee agreement or their roster rationalisation and…

Will your silo based approach turn you into the next Kodak?

September 2, 2016

interesting observations, marketing process optimisation, strategic management

…monumentally misread their customers. As a result, management made a product based decision to shelve digital cameras to save their film business and as a result drove a big rusty…

Good or Great?

May 25, 2021

…matters. STEPHEN: It’s about achieving a standard and then the maintenance of those standards… but maintaining high standards on an ongoing basis across your entire client roster is a complex…

To pitch or not to pitch? The issues every marketer should consider before answering this question.

January 6, 2012

agency search & selection, agency solutions

…numbers of like suppliers to achieve economies of scale and to assist in supplier management. In this case only existing suppliers on the panel would be asked to participate. But…

The top 7 questions everyone should be able to answer for a harmonious client-agency relationship

August 23, 2021

Evalu8ing - Relationship Performance Monitoring

…help bring your team up to speed with what’s really important for you and your business? If you do not have the time or resources to manage your roster performance,…

Value based agency remuneration considerations for direct response and retail advertisers

January 27, 2012

agency remuneration / compensation, agency solutions, customer relationship management, strategic management

…solution and is having difficulty reconciling the investment in loyalty and Customer Relationship Management (CRM) with their traditional retailing business model based on reach and frequency and co-operative funding. Here…

Kontakt

July 31, 2021

…TransformationMarketing Consultancy – Internal AlignmentMarketing Consultancy – Roster AlignmentMarketing Consultancy – SustainabilityAgency AdvisoryProductionDigital ConsultancyBespoke Project Message* Yes, I would like to receive regular industry updates from TrinityP3 Marketing Management Consultants…

Agency Remuneration Negotiation – Case study

February 8, 2011

agency remuneration / compensation, case studies

…and costs. But a recent rationalisation of the roster had seen and increase in agency proposed fees rather than the fall due to the desired economy of scale. The negotiations…

Managing Marketing: The benefits and complications of production decoupling

July 18, 2018

agency remuneration / compensation, agency solutions, interesting observations, marketing procurement, podcasts, return on investment, television & electronic production

…work you do in the Cannes awards? TrinityP3’s Production Management Assessment provides a detailed evaluation of your current production operation and recommendations to achieve optimal performance. Find out more here…

Better to mess up a pitch yourself than pay someone to do it for you

August 10, 2020

agency search & selection, marketing procurement

…marketing process. He is considered a global thought leader on optimising marketing productivity and performance across marketing agency and supplier rosters. Any fool can hang up a shingle and call…

What are the biggest issues facing the media industry?

April 4, 2014

agency remuneration / compensation, agency search & selection, agency solutions, industry news & trends, marketing process optimisation, media planning & buying, mobile marketing, return on investment, social media & digital marketing

…Media/Ad Agency Direct Marketer/Small Business Media Agency Management Ad/Media Agency Planner/Strategist Media Agency Buyer Media Owner Management Advertising Sales Specialist/Manager Product or Service involved in Advertising & Media Industry…

Newsletter 2 March 2022

March 10, 2022

…brand Roster-wide remuneration benchmarking for a telecommunications marketer Media agency commercial assessment for an FMCG marketer Global media agency performance assessment for a household goods brand Media agency commercial assessment…

Für alle anderen

July 31, 2021

…Sie suchen einen Referenten für Ihre nächste Veranstaltung oder Veranstaltung? Möchten Sie einen Medienbeitrag oder ein Interview anfordern? Lösung Marketing Management Leistung Agentur & Roster Performance Medientransparenz & Wertentwicklung Digital-…

Is decision making overload causing poor marketing decisions?

September 18, 2019

interesting observations, marketing process optimisation, strategic management

…speak, and ensure that key brand management aspects are in place to navigate this dilemma. We’re going to make the assumption here that your brand positioning is still relevant to…

Managing Marketing: Specialist Versus Size and Scale When It Comes To Agencies

April 5, 2019

agency remuneration / compensation, agency search & selection, agency solutions, industry news & trends, media planning & buying, podcasts

…how you’re going to spend it? We exist to help you drive the best possible performance outputs. We can help you innovate to achieve this with these Agency Performance Services…

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Why a scope of work is essential for managing agency value

Will your silo based approach turn you into the next Kodak?

Good or Great?

To pitch or not to pitch? The issues every marketer should consider before answering this question.

The top 7 questions everyone should be able to answer for a harmonious client-agency relationship

Value based agency remuneration considerations for direct response and retail advertisers

Kontakt

Agency Remuneration Negotiation – Case study

Managing Marketing: The benefits and complications of production decoupling

Better to mess up a pitch yourself than pay someone to do it for you

Newsletter 2 March 2022

Für alle anderen

Is decision making overload causing poor marketing decisions?

Managing Marketing: Specialist Versus Size and Scale When It Comes To Agencies

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Managing Marketing: Uniting Brand Channels and Content

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Managing Marketing: Uniting Brand Channels and Content

Why marketers will continue to use a pitch to select agencies