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Managing Marketing: The Challenges Facing Procurement In Marketing

September 6, 2019

agency remuneration / compensation, agency search & selection, interesting observations, marketing procurement, podcasts

…the issues, insights and opportunities in the marketing management category. Ideal for marketers, advertisers, media and commercial communications professionals. Hannah Gough is an MCIPS qualified Sourcing and Supplier Relationship Management…

November 2015

November 11, 2015

…an online retailing giant and an international telecommunications firm Media Transparency, Performance & Value Assessment and Contractual Evaluation & Benchmarking for an automative organisation Assessment of Digital website and mobile…

Agency Engagement & Alignment

August 9, 2011

Engage all of your agencies and marketing suppliers to maximise the value they provide and align each of them to deliver your marketing and business objectives. TrinityP3’s Agency Engagement &…

August 2006

October 24, 2014

…major advertisers get the best financial relationship with their advertising suppliers. Our services include: * Financial Reporting & Assessment * Supplier Remuneration Assessment * PBR Advice * Supplier Contract Negotiation…

How Financial Services is approaching agency rosters and remuneration – Three case studies

February 26, 2018

agency remuneration / compensation, agency solutions, case studies, marketing process optimisation, marketing procurement, strategic management

…tied to individual deliverables across the various internal business units. The marketer wanted to be more flexible and responsive with spend, but had a range of remuneration models across it’s…

The marketing plan/budget….when does it cease being a plan, or just a budget and start to become reality?

December 12, 2018

interesting observations, marketing process optimisation, marketing procurement, return on investment, strategic management

…digital channel and the various specialist suppliers that are constantly appearing. Either way ‘supplier creep’ really messes around with the efficiency of your marketing team and budget. Often you find…

Are your agency strategists really salespeople in disguise?

January 15, 2016

agency solutions, interesting observations, marketing process optimisation, strategic management

…from which all these plans are aligned. TrinityP3’s Strategic Supplier Alignment service helps you to untangle your supplier roster, understand its strengths and weaknesses, and develop an optimal structure to…

The important differences between scope of work and schedule of work

December 4, 2013

agency remuneration / compensation, agency solutions, industry news & trends, marketing procurement, strategic management

…a definition of roles and responsibilities of the supplier, important for the contract, but it lacks specificity to be able to assess either the resources required to deliver the scope…

If your current agency arrangements are not working try something different

March 18, 2011

agency remuneration / compensation, agency search & selection, interesting observations, marketing process optimisation, media planning & buying, social media & digital marketing

…the problems are that often the agency / supplier arrangements they have in place have not substantially changed in years. At the Communications Council Circus I saw Jess Greenwood from…

When RFPs and RFTs are not enough when selecting an agency supplier

October 17, 2012

agency search & selection, agency solutions, marketing procurement, media planning & buying, strategic management

…partner. So what is a strategic partner? As part of our Strategic Supplier Alignment process we segment marketing suppliers into three categories: Strategic Specialist Simple or General Strategic suppliers…

Why measuring your carbon pollution is the first step to sustainability?

December 9, 2020

Topic: Why measuring your carbon pollution is the first step to sustainability? Date: Wednesday December 9 Time: 16.00 AEDT Presenters: Hosted by Darren Woolley, Global CEO, TrinityP3 with Christopher Sewell,…

Automotive sport sponsorship assessment – Case study

September 11, 2014

case studies

Client Category: – Automotive – Sport Sponsorship Challenging Problem: The client was re-negotiating a major National sport sponsorship and was seeking an independent, industry-based assessment of the package, partnership extension…

Technology Stack Assessment

June 8, 2017

…could change your business for the better. We’d love to help. Go back to all the Digital & Technology Performance Solutions here Find all the TrinityP3 Solutions & Services here…

Changing agencies is changing more than just a supplier

January 8, 2016

agency search & selection, agency solutions, marketing process optimisation, marketing procurement, strategic management

…costs would possibly have been adjusted up front. TrinityP3’s Strategic Supplier Alignment service helps you to untangle your supplier roster, understand its strengths and weaknesses, and develop an optimal structure…

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Search

Managing Marketing: The Challenges Facing Procurement In Marketing

November 2015

Agency Engagement & Alignment

August 2006

How Financial Services is approaching agency rosters and remuneration – Three case studies

The marketing plan/budget….when does it cease being a plan, or just a budget and start to become reality?

Are your agency strategists really salespeople in disguise?

The important differences between scope of work and schedule of work

When RFPs and RFTs are not enough when selecting an agency supplier

Why measuring your carbon pollution is the first step to sustainability?

Automotive sport sponsorship assessment – Case study

Technology Stack Assessment

Changing agencies is changing more than just a supplier

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