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Agency & Roster

April 23, 2015

…& Supplier Search &/or Selection (How to look for and select the right agency or marketing supplier) Looking for a new creative agency? Or a new specialist agency? Looking to…

April 2005

October 26, 2014

…particular director / film company the preferred supplier? In most cases the agency creative team have reviewed many directors’ reels and concluded that this director is the right one for…

How to choose a great printer

September 6, 2006

print production

…does this printer look like? We believe you should be looking for the following three qualities in your approved print supplier. 1. Customer service 2. Established organization …

Not all client agency relationships are the same

September 16, 2011

marketing process optimisation

…Difficulty in maintaining brand consistency 5. Overall inefficient use of resources internally and externally The traditional procurement approach has been to collect these into panels based on capabilities, which as…

The dangers of piggybacking the Government’s environmental policy

November 11, 2013

green marketing & sustainability, industry news & trends, interesting observations, marketing process optimisation, strategic management

…environmental area to ensure long-term survival. Corporates that wish to be competitive in 10-15 years time have to have a robust sustainability plan. That includes bringing their long-term business partners…

Media Agency Remuneration Assessment

June 8, 2017

…Solutions here Find all the TrinityP3 Solutions & Services here FURTHER READING Read more on Media Agency Remuneration Assessment here Hear more on Media Remuneration Assessments from a TrinityP3 expert….

Supplier & Agency Contract Reviews

April 23, 2015

…here Find all the TrinityP3 Solutions & Services here FURTHER READING Read more on Supplier & Agency Contract Reviews here Hear more on Agency Contract Negotiations from a TrinityP3 expert….

Has Australia moved from environmental trailblazer to carbon pariah?

June 9, 2014

green marketing & sustainability, industry news & trends, strategic management

…put out by John Conner and his team at the Climate Institute titled Climate Smart Super: Understanding Superannuation & Climate Risk What business can do to take advantage of this…

5 ways you could be greenwashing the climate without knowing it

September 23, 2020

green marketing & sustainability, industry news & trends, marketing procurement

…and images of nature and sustainability. BP is one of the world’s biggest polluters but its logo looks like a flower. The Minerals Council of Australia’s ‘climate action plan’ has…

Managing Marketing: Marketing and Advertising Doing Good

May 29, 2020

green marketing & sustainability, interesting observations, marketing procurement, Podcasts, strategic management

…Facebook at all and the environment did not mean anything here in the US and was already present in Europe. When you talked about sustainability, people didn’t know what you…

The environmental impacts of in-store advertising

September 16, 2020

green marketing & sustainability, industry news & trends, marketing procurement, print production, television & electronic production

…it does not sit comfortably within a business’s normal operational boundary. It is also not as easy to capture meaningful data from external activities, as the company does not have…

Regenerative design of business and organisations with living systems principles

August 12, 2020

green marketing & sustainability, interesting observations, marketing process optimisation, strategic management

…that machines can’t. In nature, things function effectively without any external inputs or daily maintenance. When we study any living system, we recognise a level of function, complexity, diversity, and…

Re-drafting the actor’s / talent agreement / contract – Case study

June 5, 2010

case studies, public sector

…as an index to Australia’s GDP per head of population, based on the IMF data. Timeline: The process involved consulting with external and internal lawyers and took 3 months from…

Is Evalu8ing the right relationship measurement tool for me?

August 17, 2012

Evalu8ing - Relationship Performance Monitoring, marketing process optimisation, marketing procurement, return on investment, strategic management

Evalu8ing lets you measure, manage and maximise the potential of your organisational resources and relationships. WHAT do you want to measure? If the resources you manage, both internally and externally,…

How to save $650,000 in 2013 with a change in attitude

January 25, 2013

agency solutions, interesting observations, marketing process optimisation, return on investment, strategic management

…Your Manager? Or is it YOU? Marketers, how many arguments did you have with your agencies last year? And how many arguments did you have with internal stakeholders? It’s strange…

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Search

Agency & Roster

April 2005

How to choose a great printer

Not all client agency relationships are the same

The dangers of piggybacking the Government’s environmental policy

Media Agency Remuneration Assessment

Supplier & Agency Contract Reviews

Has Australia moved from environmental trailblazer to carbon pariah?

5 ways you could be greenwashing the climate without knowing it

Managing Marketing: Marketing and Advertising Doing Good

The environmental impacts of in-store advertising

Regenerative design of business and organisations with living systems principles

Re-drafting the actor’s / talent agreement / contract – Case study

Is Evalu8ing the right relationship measurement tool for me?

How to save $650,000 in 2013 with a change in attitude

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