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Corrupt and illegal advertising production practices in advertising agencies?

January 9, 2017

agency remuneration / compensation, marketing procurement, television & electronic production

…their clients. The use of Check Quotes As The Wall Street Journal points out some agencies ask their regular suppliers for a “Check Quote” and even tell the supplier what…

Managing Marketing: The expanding role of the media agency in marketing

September 23, 2016

agency search & selection, agency solutions, data & direct marketing, interesting observations, marketing procurement, media planning & buying, podcasts, return on investment, social media & digital marketing, strategic management

…do. Mat: Yeah great to see you. Thanks Darren. TrinityP3’s Strategic Supplier Alignment service helps you to untangle your supplier roster, understand its strengths and weaknesses, and develop an optimal…

What is more important – Scoring performance? Measuring relationship? Or Collaboration and Alignment?

December 13, 2010

Evalu8ing - Relationship Performance Monitoring

…180º assessment. In figure 2 above Group 1 is evaluating Group 2 and Group 2 is evaluating Group 1. 3. Multi dimensional relationship monitoring – Where the performance of a…

January 2004

October 26, 2014

…suppliers into price agreements to avoid inflationary pressures. If the market stays flat… Depending on budget allocations, most advertisers are under constant downward pressure. Especially at a time when business…

Newsletter – Nov 2014

November 20, 2014

…major charity Agency Benchmarking for a pharmaceutical giant TVC Production Assessment for an FMCG company Strategic Supplier Alignment Process for an educational institution Agency Search and Selection for an automotive…

November 2003

October 26, 2014

…campaigns * print production * media strategy & buying * agency relationship & remuneration * direct marketing * interactive campaigns * public relations IN THE MAIL NOW TO ALL CLIENTS…

Why the agency pitch is no longer good corporate governance

December 9, 2019

agency remuneration / compensation, agency search & selection, marketing procurement

…Commercial Review and you can read more on this here TrinityP3’s comprehensive Search & Selection process provides extensive market knowledge, tightly defined process and detailed evaluation and assessment. Find out…

A blueprint for reducing your advertising production costs

October 28, 2011

agency remuneration / compensation, agency solutions, marketing process optimisation, print production, television & electronic production

…to poor supplier management, rather than naked greed on behalf of the suppliers. Of course, this does not mean there are no longer sharks in the advertising waters, it just…

December 2014

January 12, 2015

…this Month In December, here is how we, at TrinityP3, helped our clients solve their marketing problems: Creative Supplier Selection Process for an FMCG giant Media Supplier Search for a…

Too many agencies on the roster? Or marketers doing too much with too little?

September 30, 2016

agency remuneration / compensation, agency search & selection, interesting observations, marketing process optimisation, marketing procurement, strategic management

…to the business. Identify and appoint the resources you need both internally and externally to deliver that strategy, no more and no less. Make a small allocation in the marketing…

Not all client agency relationships are the same

September 16, 2011

marketing process optimisation

…Difficulty in maintaining brand consistency 5. Overall inefficient use of resources internally and externally The traditional procurement approach has been to collect these into panels based on capabilities, which as…

Marc Prichard, the low creative ratio at your agencies is not their fault, it’s yours

April 13, 2018

agency remuneration / compensation, agency solutions, industry news & trends, marketing process optimisation, marketing procurement, strategic management

…just that; getting their house in order internally and externally before exploring what could be. While I am sure Marc Pritchard has enough people offering him help, perhaps we can…

How to choose a great printer

September 6, 2006

print production

…does this printer look like? We believe you should be looking for the following three qualities in your approved print supplier. 1. Customer service 2. Established organization …

Agency & Roster

April 23, 2015

…Agency & Supplier Search &/or Selection (How to look for and select the right agency or marketing supplier) Looking for a new creative agency? Or a new specialist agency? Looking…

Media Agency Search &/or Selection

April 23, 2015

…Supplier Search &/or Selection here Go back to all the Media Performance Solutions here Find all the TrinityP3 Solutions & Services here FURTHER READING Media agencies and Media Suppliers can…

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Search

Corrupt and illegal advertising production practices in advertising agencies?

What is more important – Scoring performance? Measuring relationship? Or Collaboration and Alignment?

January 2004

Newsletter – Nov 2014

November 2003

Why the agency pitch is no longer good corporate governance

A blueprint for reducing your advertising production costs

December 2014

Too many agencies on the roster? Or marketers doing too much with too little?

Not all client agency relationships are the same

Marc Prichard, the low creative ratio at your agencies is not their fault, it’s yours

How to choose a great printer

Agency & Roster

Media Agency Search &/or Selection

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