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Dual approach to improved agency roster performance – Case study

September 25, 2014

…marketing function, responsible for the engagement and management of the agencies. The approach was to undertake a qualitative assessment of this ecosystem using the Evalu8ing process to assess how each…

Will your silo based approach turn you into the next Kodak?

September 2, 2016

interesting observations, marketing process optimisation, strategic management

…comprehensive assessment of your internal structure. We deliver recommendations designed to optimise performance via the alignment of your marketing structure with the strategic focus and commercial purpose of your organisation….

Is the structure of your marketing team hindering its success?

July 4, 2018

interesting observations, marketing process optimisation, return on investment, strategic management

…they won’t. TrinityP3’s Marketing Structure Review service offers a comprehensive assessment of your internal structure. We deliver recommendations designed to optimise performance via the alignment of your marketing structure with…

Reading between the lines of the AANA/Adnews Interview

August 24, 2016

agency remuneration / compensation, industry news & trends, interesting observations, media planning & buying

…behavioural change. Finally, after over six weeks of careful consideration and extensive internal discussion, Matt Tapper and Sunita Gloster of the AANA broke cover and were interviewed by AdNews last…

How to reduce the risks associated with your agency search

October 21, 2019

agency search & selection, marketing procurement

…take the guesswork out of your next agency search? TrinityP3’s comprehensive Search & Selection process provides extensive market knowledge, tightly defined process and detailed evaluation and assessment. Learn more here…

How To Manage The Politics of Agency Search

May 25, 2018

agency search & selection, interesting observations, marketing procurement

…sides. Keeping Up Appearances Adding an agency for appearances sake, just to appease a request internally or externally, wastes both the agency’s time and effort, and the time and effort…

How to avoid headaches when preparing for an agency search

September 24, 2018

agency search & selection, agency solutions

…do you plan to manage your next agency search? TrinityP3’s comprehensive Search & Selection process provides extensive market knowledge, tightly defined process and detailed evaluation and assessment. Learn more here…

Managing Marketing: The need for the commercial management of marketing

November 11, 2016

interesting observations, marketing process optimisation, marketing procurement, podcasts, return on investment, strategic management

…good luck with the future. Let’s stay in touch. Peter: Thanks very much. Our Marketing Structure Review service offers a comprehensive assessment of your internal structure. We deliver recommendations designed…

Pitch etiquette guide for clients and agencies

October 26, 2018

agency search & selection, agency solutions

…No cost. And just the right thing to do. TrinityP3’s comprehensive Search & Selection process provides extensive market knowledge, tightly defined process and detailed evaluation and assessment. Learn more here…

How to know if you need to pitch your agency

November 20, 2017

agency remuneration / compensation, agency search & selection, agency solutions

…is the best way to frame your pitching decisions. TrinityP3’s comprehensive Search & Selection process provides extensive market knowledge, tightly defined process and detailed evaluation and assessment. Learn more here…

A great pitch has hallmarks – not scratch marks

December 3, 2018

agency search & selection, agency solutions

…the scratch marks of a poorly run pitch process. TrinityP3’s comprehensive Search & Selection process provides extensive market knowledge, tightly defined process and detailed evaluation and assessment. Learn more here…

Marketing Performance

April 23, 2015

…Media Performance Solutions here Find Digital & Technology Solutions here Find Implementation & Delivery Solutions here Find Sustainable Marketing Solutions here To talk to a real person about anything on…

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Search

Dual approach to improved agency roster performance – Case study

Will your silo based approach turn you into the next Kodak?

Is the structure of your marketing team hindering its success?

Reading between the lines of the AANA/Adnews Interview

How to reduce the risks associated with your agency search

How To Manage The Politics of Agency Search

How to avoid headaches when preparing for an agency search

Managing Marketing: The need for the commercial management of marketing

Pitch etiquette guide for clients and agencies

How to know if you need to pitch your agency

A great pitch has hallmarks – not scratch marks

Marketing Performance

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