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How to incentivise collaborative agency behaviour with performance based remuneration

April 13, 2016

agency remuneration / compensation, Evalu8ing - Relationship Performance Monitoring, interesting observations, marketing process optimisation, return on investment, strategic management

…requirements of the marketing plan. It is the same approach we use in our strategic supplier alignment process to categorise the strategic agencies from the specialists and the generalists. Basically…

Resources

December 2, 2019

…different users, with our range of presentations. Evalu8ing Sample Report Evalu8ing Agency Relationships with Clients Evalu8ing Agency Suppliers for Marketers Evalu8ing for Marketing and Procurement Consultants Evalu8ing Internal Organisation Alignment…

Top 5 client accounting demands that make agencies feel unvalued

December 12, 2012

agency remuneration / compensation, agency search & selection, agency solutions, marketing procurement, strategic management

…an employee is available to do actual, productive work. Factor in having to do some internal admin., training, or managing staff, and working on pro-bono and new business opportunities. I…

Insights from the State of the Media industry survey

June 17, 2013

agency solutions, industry news & trends, interesting observations, marketing process optimisation, media planning & buying, strategic management

…often raised and quite well known in our industry such as the need for cross platform planning & buying, cross platform campaign measurement & attribution – and recruitment, training &…

Agency Register

September 28, 2011

Welcome to TrinityP3’s Global Agency Register. If you’re an advertising agency or media or marketing supplier interested in improving your business performance then you have come to the right place….

Top 10 tips to ensure media transparency – Infographic

March 24, 2017

…that your contract is compliant with best practice. The intricacies and complexities of a media agency supplier relationship need to be clear up front. 2. Enforce your contract regularly, not…

Is decision making overload causing poor marketing decisions?

September 18, 2019

interesting observations, marketing process optimisation, strategic management

…understood and worked with, given the changing circumstances faced. You may need to change processes, ways of working, agency/supplier roster to deliver the required skills, add or adjust internal team…

How marketers can find an agency that is the perfect match for their next project

February 15, 2016

agency search & selection, agency solutions, marketing procurement

…to minimise the consequences. Does this process have the rigour? The problem for many marketers is to have a way to access all of the specialist suppliers in the market….

Procurement Game Changers – Insights from CIPSA 2014

September 5, 2014

industry news & trends, marketing procurement, strategic management

…an internal cost measure – it also extends to unify customer satisfaction and expectations. Suppliers creating the game change Stephen Rowe, Chief Procurement Officer from Parmalat doesn’t like to confuse…

Why strategy workshops beat speculative creative pitches for agency selection every time

June 20, 2016

agency search & selection, industry news & trends, marketing procurement

…extensive market knowledge, tightly defined process and detailed evaluation and assessment, to help you find the right agency supplier. Why do you need this service? Click here to learn more…

Newsletter 4th October 2017

October 23, 2017

…to allow advertisers, procurement and agencies to be able to benchmark their rates against the industry. The purpose is to provide a robust assessment against which agency rates can be…

Time to pitch your agency or not? And when it is the only answer

May 19, 2017

agency search & selection, agency solutions, Evalu8ing - Relationship Performance Monitoring, marketing process optimisation

…process provides extensive market knowledge, tightly defined process and detailed evaluation and assessment, to help you find the right agency supplier. Why do you need this service? Learn more here…

Newsletter – April 2008

October 14, 2014

…procurement meetings • supplier brefing sessions • creative assessment and approval presentations If you’re a current client of P3 and have not received one of these highly sophisticated tools, please…

How to improve the agency pitch process: Stop pitching!

February 5, 2016

agency search & selection, agency solutions, interesting observations, marketing process optimisation, marketing procurement

…Reading. TrinityP3’s comprehensive Search & Selection process provides extensive market knowledge, tightly defined process and detailed evaluation and assessment, to help you find the right agency supplier. Learn more here…

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Search

How to incentivise collaborative agency behaviour with performance based remuneration

Resources

Top 5 client accounting demands that make agencies feel unvalued

Insights from the State of the Media industry survey

Agency Register

Top 10 tips to ensure media transparency – Infographic

Is decision making overload causing poor marketing decisions?

How marketers can find an agency that is the perfect match for their next project

Procurement Game Changers – Insights from CIPSA 2014

Why strategy workshops beat speculative creative pitches for agency selection every time

Newsletter 4th October 2017

Time to pitch your agency or not? And when it is the only answer

Newsletter – April 2008

How to improve the agency pitch process: Stop pitching!

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