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Digital & Technology

June 8, 2017

…strategy and structure as they are about the technology. We work with our clients and their technology partners internally and externally to review the transformation strategy and ensure that success…

Newsletter – April 2008

October 14, 2014

…procurement meetings • supplier brefing sessions • creative assessment and approval presentations If you’re a current client of P3 and have not received one of these highly sophisticated tools, please…

10 Key Chemistry Questions To Ask During An Agency Search

April 15, 2016

agency search & selection, agency solutions, marketing process optimisation

…market knowledge, tightly defined process and detailed evaluation and assessment, to help you find the right agency supplier. Why do you need this service? Read on to understand more …

Digital and Data

August 22, 2015

…you: Budget KPI and ROI Setting Marketing Business Alignment Results Performance Assessment 2. Aligning digital team structures to your marketing department We have seen it all: fully integrated teams; silo…

Better to mess up a pitch yourself than pay someone to do it for you

August 10, 2020

agency search & selection, marketing procurement

…marketing process. He is considered a global thought leader on optimising marketing productivity and performance across marketing agency and supplier rosters. Any fool can hang up a shingle and call…

How TrinityP3 helps advertisers find the perfect PR partners – Four case studies

September 3, 2018

agency remuneration / compensation, agency search & selection, marketing procurement

…in the selection of a strategic supplier but at the same time focuses on assessing the candidate Public Relations agencies on the specific needs of the clients brief. Case Study…

Agencies talk about creativity. Consultants talk about insights.

August 26, 2020

agency search & selection, interesting observations, marketing procurement

…marketing process. He is considered a global thought leader on optimising marketing productivity and performance across marketing agency and supplier rosters. If you have any interest in advertising and marketing,…

Important questions before taking media in-house

July 23, 2018

agency remuneration / compensation, agency search & selection, data & direct marketing, industry news & trends, marketing process optimisation, marketing procurement, media planning & buying, social media & digital marketing

…desk, often through either an independent tech supplier or agency and always on a disclosed contract. The advantages are many including the ability to to use customer data and third…

5 myths about pitch management, agency remuneration and relationship management

October 24, 2016

agency search & selection, agency solutions, customer relationship management, Evalu8ing - Relationship Performance Monitoring, interesting observations

…process provides extensive market knowledge, tightly defined process and detailed evaluation and assessment, to help you find the right agency supplier. Why do you need this service? Learn more here…

February 2016

March 17, 2016

…Changing agencies is changing more than just a supplier TrinityP3 consultants marketing predictions for 2016 Why hybrid content creation makes marketing sense Why every agency village usually has an idiot…

Time to pitch your agency or not? And when it is the only answer

May 19, 2017

agency search & selection, agency solutions, Evalu8ing - Relationship Performance Monitoring, marketing process optimisation

Newsletter- October 2013

October 9, 2014

…of TrinityP3. When considering selecting or evaluating a creative supplier, be it a media agency, digital agency, advertising agency or any one of a number of creative suppliers on your…

Why advertisers should never accept a ‘sound-alike’ music track for advertising

May 17, 2017

industry news & trends, marketing procurement, television & electronic production

…internally for all involved. Then the agency producer said “We could always create a sound-alike”. Sound-alikes sound a lot like trouble The concept is that if you cannot afford the…

Why strategy workshops beat speculative creative pitches for agency selection every time

June 20, 2016

agency search & selection, industry news & trends, marketing procurement

…extensive market knowledge, tightly defined process and detailed evaluation and assessment, to help you find the right agency supplier. Why do you need this service? Click here to learn more…

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Search

Digital & Technology

Newsletter – April 2008

10 Key Chemistry Questions To Ask During An Agency Search

Digital and Data

Better to mess up a pitch yourself than pay someone to do it for you

How TrinityP3 helps advertisers find the perfect PR partners – Four case studies

Agencies talk about creativity. Consultants talk about insights.

5 myths about pitch management, agency remuneration and relationship management

February 2016

Time to pitch your agency or not? And when it is the only answer

Newsletter- October 2013

Why advertisers should never accept a ‘sound-alike’ music track for advertising

Why strategy workshops beat speculative creative pitches for agency selection every time

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