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What is more important in assessing agency fees, productivity or price?

February 12, 2020

agency remuneration / compensation, agency search & selection, marketing procurement

…marketing process. He is considered a global thought leader on optimising marketing productivity and performance across marketing agency and supplier rosters. If Oscar Wilde was alive today, would he write…

What are we to make of the holding companies in 2017?

February 15, 2017

agency remuneration / compensation, agency solutions, industry news & trends, interesting observations, return on investment

…permission. This post was first published on Media Village TrinityP3’s Strategic Supplier Alignment service helps you to untangle your supplier roster, understand its strengths and weaknesses, and develop an optimal…

Ethics in Procurement

August 14, 2019

industry news & trends, marketing procurement

…/ supplier relationship and the role of procurement and management consultants in this process. The issue was one that The Ethics Alliance took up and organised interviews across a range…

Nine kinds of agency pitch process and counting

July 29, 2013

agency remuneration / compensation, agency search & selection, agency solutions, marketing procurement, strategic management

…assessments of the capabilities being proposed. When to use it – when searching for a technical agency partner such as a call centre, digital build specialist, print supplier, mail house,…

Achieve internal alignment through agency search & selection – Case study

February 11, 2015

agency search & selection, case studies

Client Category – NGO – Agency Search & Selection Challenging Problem: Given the structure and nature of the business the biggest problem was a level of service to the business…

Media publisher digital management assessment – Case study

September 2, 2014

case studies

Client Category: – Media Publisher Challenging Problem: The client was concerned about the effectiveness of current digital resources both internally and externally to their business – including digital content and…

Consolidating Marketing Services To One Supplier – Case study

April 7, 2010

case studies

Company Category: Financial Services Challenging Problem: A regional insurance company with operations in multiple countries had various “best-of-breed” service providers in each market in the areas of digital, CRM,…

Top 5 agency “no no’s” – No 5 – Flawed supplier tenders

September 19, 2006

television & electronic production

…third party suppliers in a way that provides the best value for money. Obviously the best value is not just the lowest price; it is also balanced by the less…

The dangers of being tainted by the ‘Carbon Neutral’ tag

February 18, 2009

green marketing & sustainability

…high and low environmental impact areas within your business you can embed a meaningful policy deep into every link of your company’s supply chain. Thus ensuring long-term sustainability and avoid…

Greening the internet by the Americans?

October 31, 2008

green marketing & sustainability

…internally within on-line companies, which is fantastic. But just image how much quicker some advertising sites would minimize their carbon emissions if this information was in the hands of the…

Managing Marketing: Ethical Marketing

June 19, 2020

green marketing & sustainability, interesting observations, podcasts, strategic management

…The Garage. But he is also the author of the book Ethical Marketing & The New Consumer published by Wiley. Chris shares his thoughts on the rise of consumer demand…

35 mm film versus digital video – a professional comparison

April 11, 2010

television & electronic production

…a independent opinion as to if “digital video would be appropriate and what would the savings be?” then contact us for details on the TrinityP3 48 hour television production assessment….

How to effectively negotiate remuneration with your agencies

January 11, 2013

agency remuneration / compensation, agency search & selection, marketing procurement, strategic management

…The most popular project we provide is our Agency Remuneration Assessment. This can be for any number of different agencies, from media to SEO, creative to public relations, digital to…

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Search

What is more important in assessing agency fees, productivity or price?

What are we to make of the holding companies in 2017?

Ethics in Procurement

Nine kinds of agency pitch process and counting

Achieve internal alignment through agency search & selection – Case study

Media publisher digital management assessment – Case study

Consolidating Marketing Services To One Supplier – Case study

Top 5 agency “no no’s” – No 5 – Flawed supplier tenders

The dangers of being tainted by the ‘Carbon Neutral’ tag

Greening the internet by the Americans?

Managing Marketing: Ethical Marketing

35 mm film versus digital video – a professional comparison

How to effectively negotiate remuneration with your agencies

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