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A misguided response to advertising’s long-standing pitch problem

September 2, 2019

agency search & selection, marketing procurement

…This article first appeared in Strategy May 21, 2019. TrinityP3’s comprehensive Search & Selection process provides extensive market knowledge, tightly defined process and detailed evaluation and assessment. Learn more here…

The Oscars, advertising and movie production budgets

March 14, 2016

industry news & trends, television & electronic production

…TrinityP3’s Production Management Assessment provides a detailed evaluation of your current production operation, and recommendations to achieve optimal performance. Why do you need this service? Read on to understand more…

How to make the small things unforgettable

July 9, 2014

agency solutions, customer relationship management, data & direct marketing, interesting observations, strategic management

…with Darren Woolley of TrinityP3. The project is an agency assessment – how to evaluate the relationships between agencies and this particular advertising client. Darren talked through the Issues Matrix….

July 2014

October 9, 2014

…just enter the code TRINITY999 into the coupon box on the ticket booking page. How to be an Effective Content Marketer WARC, TrinityP3 & King Content are now bringing…

You want transparency from your media agency? Look at your own behaviour first

May 16, 2016

agency remuneration / compensation, agency solutions, industry news & trends, media planning & buying

…conducting Media Transparency, Performance and Value Assessments for our own clients, level of transparency relative to level of comfort is a consistent topic of conversation. But the fact is that…

May 2007/2

October 24, 2014

…Expensive? Or is it your processes that are impacting on their ability to deliver? And what is the real cost? P3Biz can undertake a performance benchmarking assessment to determine the…

February 2006/2

October 24, 2014

…and we will provide you with an independent and qualified assessment of the cost of producing one or all creative concepts. Our qualified and quantified estimates are provided within…

7 Questions Everyone On Your Marketing Team Should Be Able To Answer

October 9, 2017

agency solutions, interesting observations, marketing process optimisation, strategic management

…Le Riche Argent. Too often the end of the creative process is rushed and costs blow out along with the timeline. Discover how we can help with advertising production assessment….

Newsletter 5 June 2019

June 4, 2019

…Could Madison Avenue’s mess be any worse? The unhappy picture can be reconstructed from articles in the trade press over the past two years. What agencies (as suppliers) have ignored…

July 2007/2

October 23, 2014

…or not? – media services at your fingertips – advertising, marketing & media summit – latest Top 10 is in the mail media auditing of tv campaigns – relevant…

August 2006/2

October 24, 2014

…suppliers and receives no remuneration from suppliers. They are a fee-for-service provider to the companies they service. Agencies, consultants and providers are guaranteed of at least being invited to the…

Managing Marketing – Getting better Sales and Marketing collaboration

October 7, 2015

customer relationship management, interesting observations, podcasts, return on investment, strategic management

…you actually do a bit of an analysis, an assessment first, and in my book I describe how there’s a spectrum of maturity for collaboration. Darren: Okay. The collaboration maturity…

Casting George Clooney or Brad Pitt for your next television commercial? What a dilemma!

March 9, 2018

television & electronic production

…casting and the casting process and any suggestions you may have that we can all share and learn from. TrinityP3’s Production Management Assessment provides a detailed evaluation of your current…

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Search

A misguided response to advertising’s long-standing pitch problem

The Oscars, advertising and movie production budgets

How to make the small things unforgettable

July 2014

You want transparency from your media agency? Look at your own behaviour first

May 2007/2

February 2006/2

7 Questions Everyone On Your Marketing Team Should Be Able To Answer

Newsletter 5 June 2019

July 2007/2

August 2006/2

Managing Marketing – Getting better Sales and Marketing collaboration

Casting George Clooney or Brad Pitt for your next television commercial? What a dilemma!

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