Simone Bartley on Brand Marketing – Episode 23

In this episode Darren Woolley is joined by the Co-founder & CEO of Together Co, Simone Bartley.

We discuss:

• What is a brand?
• Why do people get brand and branding confused?
• What is the role of brand in digital marketing?
• What makes a great brand?
• Who is ultimately responsible for the brand?

If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.