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Tag Archives: agency networks

Do bigger agency networks mean better for marketers?

Share48 Tweet +13 ShareShares 51This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, … Continue reading

Posted in agency solutions, industry news & trends, marketing process optimisation, marketing procurement, media planning & buying, strategic management | Tagged , , , , , , , |

Publicis Omnicom Group merger – what is in it for marketers?

Share40 Tweet +11 ShareShares 41This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, … Continue reading

Posted in agency remuneration / compensation, agency search & selection, agency solutions, data & direct marketing, industry news & trends, marketing process optimisation, marketing procurement, media planning & buying, mobile marketing, print production, return on investment, social media & digital marketing, strategic management, television & electronic production | Tagged , , , , , , , , , |