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Tag Archives: anton buchner

Are digital agency pricing models stuck in the 90s?

Share Tweet +1 ShareThis post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex digital … Continue reading

Posted in agency remuneration / compensation, agency solutions, data & direct marketing, industry news & trends, interesting observations, marketing procurement, social media & digital marketing, strategic management | Tagged , , , , , , , | 4 Comments

5 top trends for call centres and the pricing model dilemma

Share Tweet +1 ShareThis post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex digital … Continue reading

Posted in agency remuneration / compensation, agency search & selection, agency solutions, customer relationship management, data & direct marketing, industry news & trends | Tagged , , , , , , , , , | 4 Comments

Content marketing struggles to find a spot with CMOs

Share Tweet +1 ShareThis post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex digital … Continue reading

Posted in customer relationship management, data & direct marketing, industry news & trends, interesting observations, return on investment, social media & digital marketing, strategic management | Tagged , , , , , , , , | Comments Off on Content marketing struggles to find a spot with CMOs

Content, content, content: Australia’s first content marketing study revelations

Share Tweet +1 ShareThis post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex digital … Continue reading

Posted in agency solutions, data & direct marketing, industry news & trends, marketing process optimisation, return on investment, social media & digital marketing | Tagged , , , , , , , , | 7 Comments

Top 3 tectonic shifts for business due to social media

Share Tweet +1 ShareThis post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex digital … Continue reading

Posted in customer relationship management, data & direct marketing, industry news & trends, marketing process optimisation, social media & digital marketing, strategic management | Tagged , , , , , , , , , | 2 Comments

The Great Digital Race – discover the Australian winners and losers in 2013

Share Tweet +1 ShareThis post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex digital … Continue reading

Posted in data & direct marketing, industry news & trends, interesting observations, social media & digital marketing | Tagged , , , , , , , , | 1 Comment

How to save $650,000 in 2013 with a change in attitude

Share Tweet +1 ShareThis post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex digital … Continue reading

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The 12 new data points of Christmas

Share Tweet +1 ShareThis post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex digital … Continue reading

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Thank you is a global phenomenon for marketers

Share Tweet +1 ShareThis post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex digital … Continue reading

Posted in customer relationship management, data & direct marketing, marketing process optimisation, return on investment, strategic management | Tagged , , , , , , , , , | 6 Comments

Data insights from Mars to drive your business in 2013

Share Tweet +1 ShareThis is a guest post by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more … Continue reading

Posted in agency solutions, data & direct marketing, industry news & trends, interesting observations, social media & digital marketing, strategic management | Tagged , , , , , , , , , | Comments Off on Data insights from Mars to drive your business in 2013

Data driven insights are the new black

Share Tweet +1 ShareThis is a guest post by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more … Continue reading

Posted in customer relationship management, data & direct marketing, marketing process optimisation, social media & digital marketing, strategic management | Tagged , , , , , , , , , | 2 Comments

How social media ruined the Olympics for one Australian athlete

Share Tweet +1 ShareThis is a guest post by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more … Continue reading

Posted in industry news & trends, interesting observations, social media & digital marketing | Tagged , , , , , , , , , | Comments Off on How social media ruined the Olympics for one Australian athlete

Confused as to which of your agencies should be delivering social media ideas?

Share Tweet +1 ShareThis is a guest post by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of … Continue reading

Posted in agency solutions, customer relationship management, social media & digital marketing, strategic management | Tagged , , , , , , , , , | 2 Comments