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Tag Archives: business relationship management

3 reasons why Evalu8ing can benefit agencies as much as clients

Share Tweet +1 ShareThis post is by Anita Zanesco, a Senior Consultant at TrinityP3. Anita brings a unique blend of insights, creativity and understanding to the communications industry particularly in the areas of talent management, agency process and new business pitch management. TrinityP3’s … Continue reading

Posted in agency solutions, Evalu8ing - Relationship Performance Monitoring, interesting observations, marketing process optimisation, strategic management | Tagged , , , , , , , , | Comments Off on 3 reasons why Evalu8ing can benefit agencies as much as clients

Delivering the benefits of greater collaboration and business strategy alignment

Share Tweet +1 ShareWith increasing complexity advertisers are finding limitations in relying on media and creative agencies as their main advertising providers. Today, most advertisers are juggling five or more providers including digital and direct marking, public relations, experiential, promotions … Continue reading

Posted in agency remuneration / compensation, agency search & selection, agency solutions, Evalu8ing - Relationship Performance Monitoring, marketing process optimisation, strategic management | Tagged , , , , , , , , , , | Comments Off on Delivering the benefits of greater collaboration and business strategy alignment