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Tag Archives: case studies
The real business cost of all of those back-to-back meetings
Share45 Tweet +12 ShareShares 47Over the summer (Southern hemisphere) I was checking out apps similar to the TrinityP3 Resource Rate Calculator Business App on the iTune App Store and came across this beauty from LBi, one of the hot digital … Continue reading
Posted in agency remuneration / compensation, industry news & trends, interesting observations, iPhone business app, marketing process optimisation
Tagged agency compensation, agency remuneration, business cost, case studies, coma app, Darren Woolley, iphone business app, process optimisation, Procurement, TrinityP3
Save time and money by improving your advertising approval process
Share15 Tweet +12 ShareShares 17Sitting with a client and their agency, I was talking about the cost in time, resources and dollars being consumed by their convoluted approval processes. You see, we had identified that for most projects there were … Continue reading
Posted in agency remuneration / compensation, agency solutions, marketing process optimisation, print production
Tagged advertising approval, agency compensation, agency remuneration, agency solutions, approval process, case studies, Darren Woolley, marketing process optimisation, print production, TrinityP3
Comments Off on Save time and money by improving your advertising approval process
How production assessments can add value to television advertising costs – Two case studies
Share26 Tweet +12 ShareShares 28Since 2000 we have been providing our clients with an advertising production cost assessment, cost estimates and management services. It is often a part of our business not popular with many of the agencies (as evidenced … Continue reading
Posted in agency solutions, case studies, strategic management, television & electronic production
Tagged agency solutions, case studies, Darren Woolley, production cost assessments, production cost estimates, production management, strategic management, Television production, TrinityP3
Comments Off on How production assessments can add value to television advertising costs – Two case studies
Mistakes advertisers make with their TV advertising productions – Three case studies
Share Tweet +13 ShareShares 3In the 12 years we have been assessing and reviewing television productions there have emerged three common ways advertisers drive up the cost of their television productions. Unfortunately, in almost every case, the advertisers concerned were … Continue reading
Posted in agency solutions, case studies, television & electronic production
Tagged agency compensation, agency remuneration, agency solutions, benchmarking cost, case studies, Darren Woolley, production cost, strategic management, Television production, TrinityP3, tv advertising
Comments Off on Mistakes advertisers make with their TV advertising productions – Three case studies
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