Global Marketing
Management Consultants

CO2 Tag

About Chris Sewell

Christopher Sewell is a TrinityP3 Business Director specializing in helping companies understand the environmental impact of their marketing spend. He is also the CEO of The Gaia Partnership who is building an on-line application ‘CO2counter’ to measure carbon emissions in all forms of marketing communications. Read his full bio here

Advertising’s role in mitigating climate change

April 6, 2009

The dangers of being tainted by the ‘Carbon Neutral’ tag

February 18, 2009

Greening the internet by the Americans?

October 31, 2008

To quote Professor Ross Garnaut when he released his final ETS report amongst the financial turmoil "Financial crises are short-term phenomena ... climate change is a long-term structural issue”.

Green-washers beware: Tesco show the the correct way to market their eco direction

May 1, 2008

Too many companies are waving their 'carbon neutral' accreditation flags out of their windows without telling us the contribution they are making to climate change.