Craig Hodges is the founder and CEO of King Content, Australia’s most awarded digital content marketing agency. With more than 20 years' experience in the content industry, Craig worked in magazines, publishing, internet radio and web development before embracing his true passion - digital content marketing. Check out the King Content blog and follow Craig on Twitter @King_Content
What are the hottest strategic marketing management topics so far in 2013? How do these relate to new challenges and increasing diversity in marketing?
If your agency is using any of these strategies in your SEO project you need to be very afraid. The game has changed in SEO and you need to know how.
Real data on the relationship between growth in unique website visitors and growth in revenue for TrinityP3 and the secrets to how we did it!
What exactly is content marketing? And how can you make it work for your brand? Here are 5 basic principles from Craig Hodges, CEO of King Content.
Research shows many marketers think their content marketing efforts are not effective. Why is that? Here are 8 major mistakes many are making:
There are a bunch of insights in the first ever study into Content Marketing in Australia by the CMI and ADMA. It’s a must read for marketers and agencies.
There have been many different metaphors proposed for the role of the marketer in content strategy. Here are some of the more interesting ones.
Marketers and agencies are struggling to keep up with the pace of change in SEO. Find out how content strategy, social and Google have changed the game in 2013.
What are the 7 critical search engine optimisation (SEO) mistakes that too many agencies are making with their digital marketing efforts? Find out here:
For many agency search consultants it appears digital and social strategy is all talk. Surprising data from search and social authority research here: