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Tag Archives: content marketing

Content Marketing World 2013: Insights from Lee Odden

Share49 Tweet +12 ShareShares 51This post is by Craig Hodges, the founder and CEO of King Content, Australia’s most awarded digital content marketing agency. Craig worked in magazines, publishing, internet radio and web development before embracing his true passion – digital content … Continue reading

Posted in industry news & trends, interesting observations, social media & digital marketing | Tagged , , , , , , , , | 2 Comments

Top 20 strategic marketing management posts for the first half of 2013

Share48 Tweet +12 ShareShares 50This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, … Continue reading

Posted in agency remuneration / compensation, agency search & selection, agency solutions, data & direct marketing, marketing process optimisation, marketing procurement, media planning & buying, social media & digital marketing, strategic management, television & electronic production | Tagged , , , , , , , , | Comments Off on Top 20 strategic marketing management posts for the first half of 2013

8 high risk SEO strategies your agency might be using

Share61 Tweet +12 ShareShares 63This post is by Mike Morgan, Founder and Director of High Profile Enterprises. Mike is also Content Director for TrinityP3 and has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early … Continue reading

Posted in industry news & trends, interesting observations, marketing procurement, social media & digital marketing, strategic management | Tagged , , , , , , , , | 16 Comments

The ROI of TrinityP3’s 300% website visitor growth explained

Share44 Tweet +14 ShareShares 48This post is by Mike Morgan, Founder and Director of High Profile Enterprises. Mike is also Content Director for TrinityP3 and has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early … Continue reading

Posted in interesting observations, marketing process optimisation, return on investment, social media & digital marketing, strategic management | Tagged , , , , , , , , | 1 Comment

Content marketing struggles to find a spot with CMOs

Share39 Tweet +12 ShareShares 41This post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex … Continue reading

Posted in customer relationship management, data & direct marketing, industry news & trends, interesting observations, return on investment, social media & digital marketing, strategic management | Tagged , , , , , , , , | Comments Off on Content marketing struggles to find a spot with CMOs

Content marketing 101: Five basic principles you will need

Share37 Tweet +13 ShareShares 40This post is by Craig Hodges, the founder and CEO of King Content, Australia’s most awarded digital content marketing agency. Craig worked in magazines, publishing, internet radio and web development before embracing his true passion – digital content … Continue reading

Posted in data & direct marketing, industry news & trends, interesting observations, marketing process optimisation, marketing procurement, social media & digital marketing, strategic management | Tagged , , , , , , , , | 4 Comments

8 big content marketing mistakes marketers are still making

Share60 Tweet +13 ShareShares 63This post is by Mike Morgan, Founder and Director of High Profile Enterprises – SEO and Content Strategy Consultants. Mike has been collaborating with TrinityP3 on an SEO, Social Media and Content Strategy since early 2011. It was fascinating to … Continue reading

Posted in data & direct marketing, industry news & trends, social media & digital marketing, strategic management | Tagged , , , , , , , , , | 3 Comments

Content, content, content: Australia’s first content marketing study revelations

Share61 Tweet +11 ShareShares 62This post is by Anton Buchner, a senior consultant with TrinityP3. Anton is a lateral and innovative thinker with a passion for refocusing business teams and strategies; creating visionary, data driven communication plans; and making sense of a more complex … Continue reading

Posted in agency solutions, data & direct marketing, industry news & trends, marketing process optimisation, return on investment, social media & digital marketing | Tagged , , , , , , , , | 7 Comments

Why marketing is becoming the new ring master of the content strategy

Share34 Tweet +17 Share5Shares 46This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, … Continue reading

Posted in industry news & trends, interesting observations, marketing process optimisation, marketing procurement, strategic management | Tagged , , , , , , , , | 5 Comments

8 SEO fundamentals for marketers and agencies in 2013

Share70 Tweet +12 ShareShares 72This post is by Mike Morgan, Founder and Director of High Profile Enterprises – SEO and Content Strategy Consultants. Mike has been collaborating with TrinityP3 on an SEO, Social Media and Content Strategy since early 2011. SEO is possibly one … Continue reading

Posted in data & direct marketing, industry news & trends, social media & digital marketing, strategic management | Tagged , , , , , , , , , | 2 Comments

7 critical SEO blunders agencies are still making

Share116 Tweet +12 ShareShares 118This is a guest post by Mike Morgan, Founder and Director of High Profile Enterprises – SEO Consultants. Mike has been collaborating with TrinityP3 on an SEO, Social Media and Content Strategy since early 2011.  Darren … Continue reading

Posted in agency solutions, interesting observations, social media & digital marketing, strategic management | Tagged , , , , , , , , , | 9 Comments

Does your consultant know enough about digital marketing to add tangible value?

Share38 Tweet +11 ShareShares 39TrinityP3 has been attending the Adforum Worldwide Consultants Summit in New York for the past few years, as like the other consultants who attend, it is a worthwhile investment in maintaining the latest information on agency … Continue reading

Posted in agency remuneration / compensation, agency search & selection, agency solutions, interesting observations, marketing procurement, social media & digital marketing | Tagged , , , , , , , , , | Comments Off on Does your consultant know enough about digital marketing to add tangible value?