An easy way to improve advertising process
When we do our agency remuneration benchmarking, we do not just determine if you are paying the right level to the agency, but we also look at the value of the remuneration.
Global Marketing
Management Consultants
Management Consultants
Global Marketing
Management Consultants
Management Consultants
Global Marketing
Management Consultants
Management Consultants
Creative Tag
Lack of Measurement and Innovation Has Turned Agencies Into ‘Vendors’
In an industry that exists on branding and selling an image, judging which agencies are truly "special" can be a challenge for clients".
How much time does it take to run an agency pitch?
Last week I took a call from a client who is a marketer at a major advertiser. He was enquiring about selecting a digital agency and wondered "how long should it take?"
A better way for advertisers’ to to select agencies
I was at a function for the New Zealand Marketing Association in Auckland last Thursday, where they were talking about agency / client relationships...
Ten important considerations before an agency should agree to pitch for business
Here are ten important consideration every agency Managing Director / CEO should consider before agreeing to participate in a pitch / tender for a marketers business:
What is it that TrinityP3 do?
HAve you ever seen Pulp Fiction? TrinityP3 is the Mr Winston Wolf of marketing communications. We solve problems.
