Darren is considered a thought leader on all aspects of marketing management. A Problem Solver, Negotiator, Founder & Global CEO of TrinityP3 - Marketing Management Consultants, founding member of the Marketing FIRST Forum and Author. He is also a Past-Chair of the Australian Marketing Institute, Ex-Medical Scientist and Ex-Creative Director. And in his spare time he sleeps. Darren's Bio Here Email: darren@trinityp3.com
The Publicis Omnicom merger is big news! This post reviews the huge amount of opinion published and asks the important question "What's in it for marketers?"
How do you avoid the gravitational effects on advertising production? How do you stop cost blowouts caused by fast approaching deadlines? Answers here: