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Tag Archives: digital production

Ten tips for managing advertising production costs more effectively

Share16 Tweet +13 Share1Shares 20It is interesting that 12 years ago when I started TrinityP3 (Simply P3 then) that the majority of our work was in Production Benchmarking and Management. In fact some of our earliest clients still think of … Continue reading

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Is marketing procurement cynical or just naive?

Share Tweet +1 ShareShares 0“The cynic knows the price of everything and the value of nothing.” Oscar Wilde Here are 3 examples recently of marketing procurement being naive, or perhaps cynical.

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