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Tag Archives: Mahesh Enjeti

Revisiting the fundamentals of Marketing – Back to the future

Share Tweet +1 ShareThis post is by Mahesh Enjeti, a Senior Consultant at TrinityP3. Mahesh has an Honours in Physics and an MBA (with Marketing and Finance as majors) and has spent over three decades in advertising, sales and marketing across services, … Continue reading

Posted in industry news & trends, interesting observations, marketing process optimisation, marketing procurement, strategic management | Tagged , , , , , , | Comments Off on Revisiting the fundamentals of Marketing – Back to the future

A marketer’s manifesto for getting the most out of your research

Share Tweet +1 ShareThis post is by Mahesh Enjeti, a Senior Consultant at TrinityP3. Mahesh has an Honours in Physics and an MBA (with Marketing and Finance as majors) and has spent over three decades in advertising, sales and marketing … Continue reading

Posted in customer relationship management, data & direct marketing, interesting observations, marketing process optimisation, strategic management | Tagged , , , , , , , , , | Comments Off on A marketer’s manifesto for getting the most out of your research