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Tag Archives: management

Developing collaborative work practices – Case study

Share Tweet +1 ShareShares 0Company Category: International FMCG Challenging Problem: The client worked with an internationally aligned creative and media agency, which despite all efforts of the client, and the verbal support of the agency, had not been able to … Continue reading

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Consolidating Marketing Services To One Supplier – Case study

Share Tweet +1 ShareShares 0 Company Category: Financial Services Challenging Problem: A regional insurance company with operations in multiple countries had various “best-of-breed” service providers in each market in the areas of digital, CRM, direct marketing and database marketing, but … Continue reading

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Evalu8ing collaboration and relationship improvement system expands globally

Share Tweet1 +1 ShareShares 1In March this year we released an on-line survey system that allows marketers to measure, manage and maximise the level of collaboration between their various specialist suppliers – creative, digital, media, direct marketing, public relations agencies … Continue reading

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Can you handle the truth on agency – client relationships?

Share Tweet +1 ShareShares 0Okay, this is a little over the top, but it makes you consider the concept of a great relationship when it comes to your creative agency. Do you want an agency that just meekly executes your … Continue reading

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