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Tag Archives: marketing agencies

How to manage a stable of marketing agencies

Share24 Tweet +11 ShareShares 25This post is by ‘THE BUYER’ – an anonymous former senior manager in the procurement profession who offers an occasional perspective to the world from a procurement driven point-of-view. Most people in business (and even, on occasion, within … Continue reading

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Reasons why performance based remuneration or payment by results often fail

Share Tweet3 +1 ShareShares 3Performance based remuneration or payment by results (PBR) is a component of many agency remuneration deals, but the fact is that in most cases both agency and client will tell you that it does not work. … Continue reading

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