How Procurement grades Marketing expenditure strategically
What are the eight benefits of strategic Procurement and how can Marketing use the Kraljic Matrix to manage the segments of their spend?
Global Marketing
Management Consultants
Management Consultants
Global Marketing
Management Consultants
Management Consultants
Global Marketing
Management Consultants
Management Consultants
marketing services Tag
Top 10 questions to ask a strategic marketing consultant before you engage them
Anyone can profess to be a strategic marketing consultant. As part of TrinityP3's agency solutions strategic management series, Darren Woolley gives 10 questions you must ask:
Open tenders are not the best way to select agencies
I was recently in a meeting with a marketer and their procurement team discussing a forthcoming agency review. When we got to discussing the process, I was asked by the head of marketing what process would be best.
Marketing structural & process mapping & optimisation in Government – Case study
Click here to read this Case Study from our long list of successful jobs, this one for a high-profile local government.
Ten important considerations before an agency should agree to pitch for business
Here are ten important consideration every agency Managing Director / CEO should consider before agreeing to participate in a pitch / tender for a marketers business: