TrinityP3 logo

Tag Archives: output based model

Is advertising agency compensation trapped in a cost based model?

Share Tweet +1 ShareThis post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, search … Continue reading

Posted in agency remuneration / compensation, industry news & trends, marketing procurement, return on investment, strategic management | Tagged , , , , , , , , | 1 Comment