Jodi Randall is an ATL & BTL production management specialist with extensive experience. As a Creative Services Producer with strong client facing and project management background, Jodi has consulted for the last 13 years with advertising agencies, Direct Marketing agencies, designers and Marketing departments within large advertisers across multiple categories. Read Jodi's bio here
There are several possible producer models available in the TVC production process. Here are 6 considerations when deciding which is best for you.
In response to the growing urgency around production estimate approvals - 5 ways to assist in having the dotted line signed with all parties in agreement.
Here are 7 steps to reducing expenditure by identifying and minimising print obsolescence and setting up sensible ordering processes.
Since 2000 we have been providing our clients with an advertising production cost assessment, cost estimates and management services. Read our case studies here: