Darren is considered a thought leader on all aspects of marketing management. A Problem Solver, Negotiator, Founder & Global CEO of TrinityP3 - Marketing Management Consultants, founding member of the Marketing FIRST Forum and Author. He is also a Past-Chair of the Australian Marketing Institute, Ex-Medical Scientist and Ex-Creative Director. And in his spare time he sleeps. Darren's Bio Here Email: darren@trinityp3.com
If you are an agency discussing remuneration with your client, define exactly what you are being paid for and if you do more don’t assume you will get paid.
Nigel Marsh, bestselling author of "Fat, Forty and Fired" and "Overworked and Underlaid" spoke at the TEDxSydney event recently on the Work/Life balance.
If you want to avoid going insane in trying to manage your advertising agency remuneration, here are five things you could be doing to help you survive the GFC.
Ever wondered how the agency finance director can explain an increase in the retainer when the scope of work they are delivering for you in the coming year is falling? Then watch this.
We are all aware of the direction the world wide economy is heading. But in the past two months it appears that agency fees are going the same way during the pitch process.