Darren is considered a thought leader on all aspects of marketing management. A Problem Solver, Negotiator, Founder & Global CEO of TrinityP3 - Marketing Management Consultants, founding member of the Marketing FIRST Forum and Author. He is also a Past-Chair of the Australian Marketing Institute, Ex-Medical Scientist and Ex-Creative Director. And in his spare time he sleeps. Darren's Bio Here Email: darren@trinityp3.com
MediaSense in the UK recently ran a survey in global media pitches, which we participated in and have now published the results in this SlideShare presentation.
Last week I took a call from a client who is a marketer at a major advertiser. He was enquiring about selecting a digital agency and wondered "how long should it take?"
Many times when we are running agency search and selection projects for clients, unsuccessful agencies will ask for advice on how they can better position themselves with clients?