Mike Morgan is a Founder and Director of High Profile Enterprises a New Zealand based SEO consultancy. Mike has been working in collaboration with TrinityP3 on an integrated Search Engine Optimisation, Social Business and Content Marketing Strategy since early 2011. Visit High Profile Enterprises here:
Marketers and agencies are struggling to keep up with the pace of change in SEO. Find out how content strategy, social and Google have changed the game in 2013.
What are the 7 critical search engine optimisation (SEO) mistakes that too many agencies are making with their digital marketing efforts? Find out here:
I was amazed to hear that some of the Australian team were blaming poor performances on nerves, lack of sleep and having to manage too much social media.
The recurring theme of the new media marketplace is one of uncertainty. Darren Woolley, MD of TrinityP3 shares key observations on the new media marketplace.
The recent ANA WFA Global Marketing Conference in NYC had a section on Frictionless Commerce which started with a video produced by Google Creative Labs. Take a look:
There is an increasing question on why media buying should be in the hands of the media agency. There are two main reasons why but is it wise to bring these functions in-house?
Three Ships Media posted an image using donuts to explain social media on Instagram, Facebook and Twitter. Then it went viral! 100,000 likes and counting: