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Tag Archives: stakeholder management

Why in-house advertising services work… and why they don’t

Share50 Tweet1 +17 Share11Shares 69This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, … Continue reading

Posted in agency solutions, customer relationship management, data & direct marketing, interesting observations, marketing process optimisation, marketing procurement, mobile marketing, print production, return on investment, social media & digital marketing, strategic management, television & electronic production | Tagged , , , , , , , |

How can you collaborate more successfully?

Share34 Tweet +11 ShareShares 35This is a guest post from Shawn Callahan – Founder of Anecdote, a management consulting firm that uses its expertise in story to inspire enduring change. Today we face an entirely new environment for innovation and getting things done. … Continue reading

Posted in agency solutions, customer relationship management, Evalu8ing - Relationship Performance Monitoring, marketing process optimisation, social media & digital marketing, strategic management | Tagged , , , , , , , , , | Comments Off on How can you collaborate more successfully?

Breaking up (with your agency) is never easy I know

Share40 Tweet +15 Share1Shares 46This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, … Continue reading

Posted in agency search & selection, agency solutions, Evalu8ing - Relationship Performance Monitoring, interesting observations, marketing procurement | Tagged , , , , , , , , , , | Comments Off on Breaking up (with your agency) is never easy I know

Nine great ways to ensure you will never get a high performance marketing team

Share122 Tweet +12 ShareShares 124This is a guest post by Nathan Hodges, General Manager of TrinityP3. Nathan applies his knowledge and creativity to the specific challenges of marketing management, with a particular focus on team dynamics and behavioural change. I was recently asked … Continue reading

Posted in agency solutions, Evalu8ing - Relationship Performance Monitoring, marketing process optimisation, marketing procurement, return on investment, strategic management | Tagged , , , , , , , , , |