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Tag Archives: strategy
5 things that will make your company strategy stick
Share95 Tweet1 +17 Share17Shares 120This post is by Shawn Callahan – Founder of Anecdote, a management consulting firm that uses its expertise in story to inspire enduring change. The nature of the successful strategy is changing. Today, a company’s success depends in large … Continue reading
Posted in agency solutions, interesting observations, strategic management
Tagged Anecdote, bhp billiton, company strategy, creating a strategy, leadership behaviour, richard rummelt, Shawn Callahan, strategic objectives, strategic planning, strategy
Comments Off on 5 things that will make your company strategy stick
Why financial incentives do not work in driving performance
Share2 Tweet +1 ShareShares 2Here is an interesting video on what motivates people by Dan Pink. Traditionally it has been thought that money motivates people but as research has found this only applies to work that involves mechanical skill. Where … Continue reading
Posted in agency remuneration / compensation
Tagged agency fees, cognitive thinking, Compensation, creativity, Dan Pink, mechanical work, Motivation, payment by results, PBR, performance based remuneration, remuneration, strategy
Comments Off on Why financial incentives do not work in driving performance
The future of advertising – Fast Company
Share Tweet +1 ShareShares 0A big thank you to St John Craner in New Zealand for this link to a Fast Company article on The Future of Advertising. It is about where Madison Ave, New York met with Hyper Island, … Continue reading
Posted in social media & digital marketing
Tagged Advertising, Digital, Fast Company, Mac, Marketing, Online, PC, strategy, Traditional
Comments Off on The future of advertising – Fast Company
FREE – Nothing gets you nothing with agency compensation
Share Tweet +1 ShareShares 0In the past year or so I have noticed agencies putting forward remuneration proposals that provide senior agency resources at significantly discounted prices – FREE! It is seen as a discount. But experience shows that often … Continue reading
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