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Tag Archives: success fees

Thomas Cook the new Dr. Evil, demanding £1,000,000 success fee

Share Tweet +1 ShareShares 0I just saw this story from Brand Republic – Thomas Cook in pitch fee row. It reminds me of Dr. Evil from Austin Powers, demanding his one million dollars! I spoke about this and the general … Continue reading

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The difference between paying consultants on percentage of savings and success fees

Share1 Tweet1 +1 ShareShares 2It is a common practice in procurement to reward procurement consultants by paying a percent of the savings they have identified. But in the marketing space this is a practice that is fraught with danger for … Continue reading

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