Clive has spent all his working life in the film and television industry and was invited to join the TrinityP3 team as their TV production senior consultant. Clive has the unique advantage of having hands on experience at almost every level of TVC production and
understands the complex relationships required to produce creative and cost effective TVCs. View Clive's full bio here
In television advertising production is the competitive tendering process alive and well, or is it a construct to deliver the appearance of an open tender? A look at the underlying influences on the procurement procedure:
TrinityP3 has comprehensive industry benchmarks for assisting you in setting realistic budgets based on the factors in this post. This enables you to control costs without compromising the quality or integrity of the concept.
Clauses in the SPAA supplier contract used in TVC production expose agencies and marketers to legal disputes. It seems that few agencies are challenging the production companies on the terms of their agreement.
There is nothing more wasteful, costly and not to mention embarrassing than having your commercial or advertisement removed from air and getting a court order to provide an apology and correction. Find out how to avoid this here: