Tag Archives: tv advertising production

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Share36 Tweet +111 Share7Shares 54This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, … Continue reading →

Posted in agency solutions, interesting observations, marketing process optimisation, marketing procurement, return on investment, television & electronic production | Tagged agency process, decoupling, Marketing strategy, stakeholder groups, supplier alignment, sustainable financial model, television advertising production, tv advertising production, unbundling | Comments Off

The best producer model for TV advertising production

Posted on July 5, 2013 by Clive Duncan

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Share24 Tweet +14 Share3Shares 31This post is by Clive Duncan a Senior Consultant at TrinityP3. As a Director and DOP he has an appreciation for the value of great creative and outstanding production values, while also recognising the importance of delivering value for money … Continue reading →

Posted in agency remuneration / compensation, agency solutions, marketing procurement, return on investment, television & electronic production | Tagged agency producer, agency remuneration, clive duncan, producer model, production house, production management, Television production, tv advertising production | Comments Off

TV Production: Paying for “flavour-of-the-month” or the best solution?

Posted on March 30, 2011 by Darren Woolley

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Share Tweet +1 ShareShares 0There is a fashionable element to advertising and creativity. Reading the zeitgeist of the market place and tapping into this can be an extremely valuable attribute in driving the brand perception. In television production, this can … Continue reading →