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Tag Archives: tvc production
Why a TV production postponement can be a costly cancellation
Share18 Tweet +12 Share3Shares 23This post is by Jodi Randall, Senior Consultant with TrinityP3. Jodi is an ATL & BTL production management specialist with extensive experience and brings a wealth of knowledge and insight into production efficiencies and effectiveness across the breadth of production … Continue reading
Posted in agency solutions, marketing procurement, return on investment, television & electronic production
Tagged commercial production council, jodi randall, production company, production contracts, production schedules, SPAA, tv production postponement, tvc production
Comments Off on Why a TV production postponement can be a costly cancellation
Does this spell the end of location shoots for TVCs?
Share31 Tweet +17 ShareShares 38This post is by Clive Duncan a Senior Consultant at TrinityP3. As a Director and DOP he has an appreciation for the value of great creative and outstanding production values, while also recognising the importance of delivering value for money … Continue reading
Posted in agency remuneration / compensation, industry news & trends, interesting observations, marketing process optimisation, television & electronic production
Tagged clive duncan, green screen studios, location shoots, post production, production costs, tv commercial production, tvc production, TVCs
Comments Off on Does this spell the end of location shoots for TVCs?
How to improve your actor contracts for television performances
Share22 Tweet +16 Share3Shares 31This post is by Clive Duncan a Senior Consultant at TrinityP3. As a Director and DOP he has an appreciation for the value of great creative and outstanding production values, while also recognising the importance of delivering value for money … Continue reading
Posted in marketing process optimisation, marketing procurement, return on investment, television & electronic production
Tagged actor contracts, actors agreement, agency producers, clive duncan, MEAA contract, talent roll over, television performances, tvc production
Comments Off on How to improve your actor contracts for television performances
The trouble with TV commercial production contracts
Share27 Tweet +17 Share4Shares 38This post is by Clive Duncan a Senior Consultant at TrinityP3. As a Director and DOP he has an appreciation for the value of great creative and outstanding production values, while also recognising the importance of delivering value for money … Continue reading
Overcoming the negative gravitational effects on production timelines
Share21 Tweet +12 ShareShares 23This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, … Continue reading
Posted in marketing process optimisation, marketing procurement, print production, return on investment, social media & digital marketing, television & electronic production
Tagged advertising development, advertising production, conceptualisation, Darren Woolley, media production, media strategies, production schedule, production timelines, tvc production
The unexpected pitfalls of regional TVC production
Share21 Tweet +11 ShareShares 22This post is by Clive Duncan a Senior Consultant at TrinityP3. As a Director and DOP he has an appreciation for the value of great creative and outstanding production values, while also recognising the importance of delivering value for money … Continue reading
The financial negligence demonstrated by creative agencies in production
Share37 Tweet +12 ShareShares 39This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader on agency remuneration, … Continue reading
Posted in agency solutions, interesting observations, marketing process optimisation, marketing procurement, television & electronic production
Tagged advertising campaign, animatics, approval process, creative agencies, Darren Woolley, financial negligence, production budget, production costs, production quotes, tvc production
Is film dead for making television advertising commercials?
Share5 Tweet +15 Share3Shares 13This is a guest post by Clive Duncan a Senior Consultant at TrinityP3. As a Director and DOP he has an appreciation for the value of great creative and outstanding production values, while also recognising the importance of delivering value … Continue reading
Posted in marketing procurement, strategic management, television & electronic production
Tagged advertising costs, clive duncan, Digital media, digital technology, film vs digital, television advertising commercials, television advertising production, TrinityP3, tv production costs, tvc production
Comments Off on Is film dead for making television advertising commercials?
How to ensure the price of your advertising production equals the quality delivered
Share22 Tweet +12 ShareShares 24When you pay top dollar, you expect the highest quality. In television production, the delivery of quality is a subjective and often nebulous concept and one that is often used to drive up the cost of … Continue reading
What is the industry benchmark cost of producing a television advertisement?
Share14 Tweet +12 Share1Shares 17The perennial $64,000 question. Or in many cases a damned sight more. The fact of the matter is that it usually costs whatever the budget is that has been assigned by you – the client. In … Continue reading
Posted in agency solutions, strategic management, television & electronic production
Tagged agency solutions, benchmark cost, cost benchmarking, Darren Woolley, electronic production, media budget, strategic management, television advertisement, Television production, TrinityP3, tvc production
Comments Off on What is the industry benchmark cost of producing a television advertisement?
The unseen supplier contract in TV production that exposes marketers to legal disputes
Share14 Tweet +12 ShareShares 16As “the marketer”, every time your agency issues a purchase order on your behalf to the production company making your TVC, you are bound by the SPAA (Screen Producers Association of Australia) set of terms and … Continue reading
Posted in agency solutions, television & electronic production
Tagged agency contracts, agency solutions, Darren Woolley, production contracts, production costs, scope of work, SPAA, strategic management, supplier contract, Television production, TrinityP3, tvc production
Comments Off on The unseen supplier contract in TV production that exposes marketers to legal disputes
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