Darren is considered a thought leader on all aspects of marketing management. A Problem Solver, Negotiator, Founder & Global CEO of TrinityP3 - Marketing Management Consultants, founding member of the Marketing FIRST Forum and Author. He is also a Past-Chair of the Australian Marketing Institute, Ex-Medical Scientist and Ex-Creative Director. And in his spare time he sleeps. Darren's Bio Here Email: darren@trinityp3.com
In this podcast John Broome, CEO of the AANA shares his perspective on the challenges facing marketers and the ad industry in 2020. Take a listen here.
I think we are witnessing the rise of the agency house style again. Not from the larger network agencies, but from independents. Learn what this all means.
In this podcast Susan Werkner talks about her belief that smaller, independent suppliers can compete successfully against larger competitors. Listen here
Marketers need their procurement partner not to cut their budget but to help them manage their supply chain. Is the procurement function up for that yet?
Bring diversity, inclusion, philanthropy and environmental sustainability to the agency selection process with the TrinityP3 agency register. Details here.
Have procurement or pitch consultants hurt the industry most? How do agencies make money from employees? Listen to the podcast to find out this and more.
How important is your New Year’s Resolution? Take this opportunity to join the Marketing Mentor community and become or find a marketing mentor or both.
As we count down the days of 2020, let's reflect on the changes and challenges we have faced in marketing, media and advertising. Watch the short video here.
Andy McKeon's career has spanned advertising and tech, with roles at Apple and Facebook. Learn about the role of creativity in business in this podcast.
With the COVID pandemic stalling the traditional pitch process and the rise of remote pitching, showmanship is no longer winning the day. What works better?