David has been a media agency practitioner for fifteen years, holding several senior positions in the UK and Australia. During this time, he has worked with a number of blue-chip organisations. David is the General Manager and Head of Media at TrinityP3. He lives in Melbourne with his wife and children.
Instead of having to change agencies, you could evaluate the ones you are working with to find out how to improve your creative effectiveness. Learn more.
A Survey found most people want to continue working remotely 2 days a week post Covid. Can companies really be expected to maintain offices for just 2 days?
Despite growth of digital and social briefs, client topline growth is stagnant.This raises these important questions about the support given to Client Heads
Stanley Johnson is one half of the creative consultancy Stan/Lee. He reflects on the lessons of his creative career - take a listen to the podcast here.
Nick Keenan, CEO of Starcom Australia, talks about how People Powered Growth is designed to improve their positioning. But what does it mean? Find out here.
Agency CEOs must recognise that their leadership initiatives will be resisted by the decentralised culture - and overcome the resistance. Learn more here.
I think we are witnessing the rise of the agency house style again. Not from the larger network agencies, but from independents. Learn what this all means.
James Zipeure and Shane Mitchell tell us how Exact A.I. automates the low-value work of agencies, allowing people more time to generate value. Podcast here.
TV is dead, print is dead, radio is dead and with the Corona virus cinema is also dead, right? Well, not exactly. Here's how to get your media mix right.